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Home » Ayako Imoto stars as a mother! Just Break Craft Boss Cafe web commercial “Mom’s Break is a Mission” released

Ayako Imoto stars as a mother! Just Break Craft Boss Cafe web commercial “Mom’s Break is a Mission” released

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Imoto Ayako appears as the mother! Just Break Craft Boss Cafe Web Commercial “Mom’s Break is a Mission” Released ​ Suntory Beverage & Food Limited Press Release: September 9, 2025 Ayako Imoto will appear as the mother! Just Break Craft Boss Cafe Web Commercial Released: “Mom’s Break is a Mission”
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Suntory Beverage & Food Limited will be releasing the first web commercial in two years for its “Just Break Craft Boss Cafe” series, “Mom’s Break is a Mission,” featuring Ayako Imoto, on Tuesday, September 9th. “Craft Boss Café” is a dilution-type coffee that can be easily mixed with milk or water to create luxurious cafe-style lattes and black coffee. We’ve received positive feedback from many customers who say they can enjoy authentic flavors at home without the hassle, even on busy days. This commercial features Ayako Imoto, a mother who struggles daily with child-rearing. Through scenes of her secretly taking a break in between child-rearing, the commercial conveys in a fun and easy-to-understand way the message that even when things don’t always go as planned, with “Just Break Craft Boss Cafe,” you can enjoy a cafe-style coffee break the way you like, however you like. ■Commercial Story For busy parents with housework, childcare, and work, finding a break can be a difficult task – this commercial is themed around common parenting issues. The story takes place in a home where a family of three lives. The mother of the family, played by Ayako Imoto, looks around the room, then sneaks over to the
refrigerator, quickly opens the door, and stuffs something into her mouth. She tries to take a moment to relax with some high-end chocolate she’s hidden in the fridge, but at that moment, her son, Roku, quickly finds her and asks, “What are you doing, Mom?” Yes, Mama Imoto’s relaxation is truly a mission. In a scene where she secretly asks her dad to buy her some ice cream, she secretly says, “Buy me some ice cream, get me some ice cream,” but Roku-chan immediately sees through her and asks, “Ice cream?” When she’s grinding away at her stiff shoulders with the wheels of a toy car, he immediately confiscates them, saying, “Mom, give that back!” When she tries to sneak a load of manga into the bathroom, he immediately finds out, asking, “Mom, where are you going?” She also sneaks out of bed like a ninja in the middle of the night to devote herself to her favorite idol, but it only lasts a few minutes. These are the struggles and relaxation missions of Imoto Mama, depicted alongside her charming interactions with the adorable Roku-chan. Even when you try to take a breather, things often don’t go as planned. Imoto Mama wants to at least have her own coffee, so she’s a fan of the “Just Mix Craft Boss Cafe.” She quickly grabs a “Just Mix Craft Boss Cafe Unsweetened” and milk from the fridge, humming, “I think I’ll have a latte today,” and “Strong, strong, strong~♪,” pouring the Boss Cafe and milk into a large glass, making her own latte. She gulps down the latte in the kitchen, recharging her energy. “Well, I’ll go pick up my kids!” says Imoto Mama as she heads out.
https://prcdn.freetls.fastly.net/release_image/27480/746/27480-746-c2b3407ae1c5ef262e42fecf8544fcc9-469×400.jpg ■ Shooting episode –Plenty of rare scenes of Imoto as a mother The filming took place in a house studio bathed in gentle sunlight. The boy selected through auditions to play Imoto’s child, Roku-chan, seemed a little nervous at the beginning of filming, but after acting alongside Imoto several times, he gradually relaxed and became more comfortable with his performance. Imoto, who is actually a mother with a son close to Roku-chan’s age, was incredibly accommodating, not only during filming but also during breaks, quickly closing the gap between them and becoming good friends with him. When filming scenes with different lines or acting, it was as if we were watching Imoto interacting with her child as a mother, saying things like, “Shall we try this?” or “Why don’t you try this more?” During a scene where he had to act with a toy, Roku-chan was allowed to choose any toy from the props. He chose a large stuffed dinosaur without hesitation and refused to let go. Seeing this, the cast and staff were all warmed by his heart. After filming ended, Roku-chan seemed reluctant to leave. He exchanged high-fives with Imoto-san and the actors playing his father, and everyone saw him off as he was taken home by his mother, looking on as Imoto-san and the filming crew remained. ■Interview with Imoto –Please tell us your impressions of the shoot. First of all, Roku-chan, who plays the son, is adorable. He really soothed me. He’s close in age to my own son, so while filming, I imagined what he’d be like in a year and a half. Since we filmed in an actual home, I was able to relax and enjoy delicious coffee while filming. It felt close to my everyday life. –Please tell us your secret to taking a break (mission) between childcare responsibilities. I’ve been hooked on public baths lately. Traveling is quite difficult, but whenever I have a chance, I try to go to a nearby public bath or one a little further away. Sometimes I just pop in a little before picking up my child and splash in within an hour. –That sounds like a mission (laughs) –In reference to the “Just Break Craft Boss Cafe” being characterized by its ability to be customized to your liking, please tell us how you customize it in your own way. I arranged my car so that I could sleep in it. I only go camping once or twice a year, but for those little moments in my daily life, I make a table so I can quickly go to the riverbank and buy coffee or other things and drink them, and I’ve also arranged the back of the car so that it can be used as a bed or a sofa. –Have you ever had any unusual parenting experiences? When my child was a few months old, he wouldn’t sleep, and I couldn’t sleep either. I was so sleep-deprived that I found myself throwing my phone in the trash. (lol) He was making a big fuss about losing his phone, and even when I tried calling my number from another phone, I couldn’t hear anything. I couldn’t believe it, so I opened the trash can and rummaged around, and found my phone at the bottom. It must have been something serious for him to throw away his phone. It was scary. –My thoughts on “Just Break Craft Boss Cafe” I love coffee, so this was delicious. I made it quite strong, but I really like bitter things, so it hit me hard and was delicious. The ability to adjust the amount is great. If you want to be more energetic, you can add more, or if you want to tone it down a bit, you can add more milk. It’s great to be able to customize it however you like. As a coffee lover, I found the bitterness to be incredibly delicious. I was hoping there would be a tasty decaffeinated coffee to drink during my pregnancy and postpartum period, when I was avoiding caffeine, so I’d like to try that too. ■About the “Just Break Craft Boss Cafe” Series
https://prcdn.freetls.fastly.net/release_image/27480/746/27480-746-8cd809ab641d17972d060821d8b1765c-283×200.jpg “Craft Boss Cafe” is a dilution-type coffee that can be easily mixed with milk or water to create luxurious cafe-style lattes and black coffee. In a survey we conducted, we asked cafe-goers to compare a latte from a major cafe chain with a latte from Craft Boss Cafe, and more than half of the respondents said that the Craft Boss Cafe latte was more delicious, both in terms of sugar-free and less sweetness.* Enjoy deliciousness that rivals that of a cafe, even at home. *Target: 200 cafe users who visit at least once a month Method: (1) A taste study in which the product name was concealed, comparing a “latte from a major cafe chain” with “Craft Boss Cafe Unsweetened Milk Mixed with Milk.” (2) A taste study in which the product name was concealed, comparing a “latte from a major cafe chain (using 32g/L of gum syrup to make the sweetness the same as the comparison product)” with “Craft Boss Cafe Lightly Sweet Milk Mixed with Milk.” Question: Which do you think is more “tasty”? Research organization: C & C Co., Ltd. ■New Web Commercial Overview ・Title: “Mom’s Break is a Mission” (1 minute 12 seconds) ・Cast: Imoto Ayako ・Release Date: Tuesday, September 9, 2025, 11:00 AM ・Public URL: https://www.youtube.com/watch?v=Gr9ynFluP50 ■Performer profile Imoto Ayako Born January 12, 1986, in Tottori Prefecture. Since 2007, she has appeared on Nippon Television’s “Sekai no Hate Made Itte Q!” She mainly appears on variety shows, but also hosts the TBS Radio program “Imoto Ayako’s Suppin-chan” (Wednesdays from 11:00 PM), and has expanded her horizons into acting, appearing in dramas and on stage. She is also active as a writer, having published the essay books “Tsubugai from the Shelf” and “Yokan Biyori” (both published by Bungeishunju).
https://prcdn.freetls.fastly.net/release_image/27480/746/27480-746-3704a4b0d928696e2a76f7045e4469f6-133×200.jpg ▽ “Just Break Craft Boss Cafe” homepage
https://www.suntory.co.jp/softdrink/boss/warudake/ ▽Contact
information for customers regarding this matter Suntory Customer Center https://www.suntory.co.jp/customer/ More than

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