【BMSG Inc.】 The city-hijacking exhibition project “BMSG STREET GALLERY” has opened, showcasing BMSG’s five-year history throughout Shibuya! A look at the first day
BMSG Co., Ltd. Press release: September 17, 2025 To Members of the Press The “BMSG STREET GALLERY,” a city-hijacking exhibition project showcasing BMSG’s five-year history throughout Shibuya, has opened! A look at the opening day SKY-HI talks about the thoughts behind “BMSG STREET GALLERY” BMSG (CEO: SKY-HI, hereinafter BMSG), a
management/label company led by SKY-HI, will be holding a city-jacking exhibition and installation project, “BMSG Shibuya,” to celebrate its 5th anniversary on Thursday, September 18, 2025. “BMSG STREET GALLERY” will be held from Wednesday, September 17th to Tuesday, September 23rd. On the first day of the event, Wednesday the 17th, a large number of visitors flocked to SHIBUYA TSUTAYA, one of the multiple exhibition venues, creating an atmosphere of excitement celebrating the memorable 5th anniversary of BMSG’s founding, which is coming up on September 18th. Also, before the opening, SKY-HI, a multifaceted artist, producer, and CEO of BMSG, made a surprise appearance. Shibuya was truly enveloped in the world of BMSG.
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https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-1913b1e553ed7110bbf0a8f5c5351542-3900×2600.jpg A media preview was held at “zone B | BEYOND 5 YEARS,” a special exhibition held at SHIBUYA TSUTAYA that allows visitors to experience BMSG’s five-year history and the possibilities that lie ahead. The media looked back on BMSG’s five years through past videos, photos, and three-dimensional exhibits displayed throughout the venue. SKY-HI also made a surprise visit, signing a welcome board located on the basement floor of SHIBUYA TSUTAYA, one of the venues. SKY-HI, upon visiting “BMSG STREET GALLERY” on its opening day, shared his thoughts: “I feel like it’s just the beginning, but at the same time, I’m moved by the number of footprints that have been made, the preciousness of the friends that surround me now, and the many encounters that have taken place. I think people will realize how wonderful it is when people meet and create something. BMSG STREET GALLERY is more of a playground than a groundbreaking project, so I hope you’ll come and have fun.” Furthermore, regarding his thoughts on the fifth anniversary of BMSG’s founding, he said, “Because we’ve risked our lives to do this, (BMSG) is something that my entire life is embodied in,” and “I intend to put everything I’ve gained into it, and I want to work hard and seriously to change and improve not only the entertainment and music industry, but the entire world. To that end, I feel that there is a lot to do over the next five to ten years, so I’m happy, excited, and thrilled (to have reached our fifth anniversary), but at the same time, I feel motivated,” he said, expressing his enthusiasm for the future of BMSG, raising expectations even higher. Finally, when asked what he would like to do with the BMSG artists, he lightened the mood by replying, “As we approach 100 employees, I would like to go on a company trip with everyone, including the artists, someday.” About Audio Content When you visit a typical art gallery or museum, an audio guide is often available to accompany the exhibits. For this BMSG STREET GALLERY project, we’ve prepared special audio content by SKY-HI, called “BMSG STREET GALLERY AUDIO TOUR by SKY-HI.” In addition to commentary on the exhibits, SKY-HI speaks in his own words about BMSG’s history and outlook for the future, making this a valuable audio experience we hope you enjoy. Anyone can access it via the 2D barcodes available at the venue, or by visiting the BMSG STREET GALLERY’s official website. ■Listen to the AUDIO TOUR here:
https://anniversary-bmsg.tokyo/5th-anniversary/#audio_tour About the Four Exhibition Zones zone B | BEYOND 5 YEARS This special exhibition space will allow you to experience BMSG’s five-year history and the possibilities that lie ahead. Through past footage and photographs, you can visually revisit BMSG’s five-year journey. On the B1 floor, merchandise will be available for purchase, just like in an art gallery shop. This is your chance to get your hands on a variety of merchandise that has been sold to date. Additionally, a collaborative cafe featuring BMSG artists will open on the 7th floor. Once you pass through the entrance board, which also serves as the entrance to the “BMSG STREET GALLERY,” the first thing that catches your eye is a huge, three-sided vision. Music videos by BMSG artists and music videos of past BMSG FES theme songs are displayed like an
installation. Don’t miss the music video for “GRAND CHAMP,” this year’s BMSG FES theme song, performed by BMSG ALLSTARS, a group of BMSG artists. In addition, the venue will feature a special exhibition of items actually used in music video shoots and live performances, as well as a corner dedicated to the ongoing audition project “THE LAST PIECE.” At the collaboration cafe on the 7th floor, you can enjoy food, sweets, and drinks created by SHIBUYA TSUTAYA inspire by BMSG artists and their music. You can also experience the world of BMSG to the fullest with costumes worn by each artist, memorabilia related to the artists, and panel displays.
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https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-73ea144f26e33caebdf55e67a64283b6-3900×2194.jpg zone M | MEMORIAL STREET
https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-458fdf340cab8431dc45a4270d9878ce-3900×2600.jpg On “MEMORIAL STREET,” which stretches across Shibuya Center-Gai, countless flags are hung along the street, carefully carving each of BMSG’s memorable achievements in chronological order. Starting with the “#SKY-HI’s Home Solo Concert,” which marked the start of BMSG, and continuing through the debut moments of each BMSG artist, live performances, and song releases, take a look back on the steady progress of BMSG as if you were taking a ride in a time machine. zone S | SHOWCASE OF TALENTS
https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-fe87a572999890c9fea485375a458f74-3900×2600.jpg This third zone can be described as an exhibition inspired by BMSG’s mission, “To keep talent alive.” Using special printing techniques, the talents gathered at BMSG are interactively exhibited. Black posters scattered throughout the streets of Shibuya read, “Talent shines again and again when exposed to light.” Taking inspiration from this phrase, what would happen if you took a photo of a specific location with a flash on your smartphone or other camera? Find out the answer by shining light on it yourself. Many people have been enjoying this interactive exhibition since the first day. You may be able to experience a more emotional view in the evening, when it starts to get a little dark. zone G | GRAND CHAMP MURAL
https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-0cbde7e8cd37fab73289b9e581bf3fac-3900×2600.jpg The visual that has become the face of BMSG FES ’25 is a giant Street Mural Art (i.e., murals on the walls and ceilings of buildings, etc.) It will appear in the heart of Shibuya like a large-scale painting. Its impressive presence will make fans and passersby alike stop and stare as soon as it is displayed. The “BMSG 5th Anniversary Picture Scroll” behind the members depicts 29 symbolic events from the countless events that have occurred in BMSG’s history over the past five years. Enjoy the meticulous depictions of the intricate details, which can only be experienced thanks to its size of approximately 6.4 meters and 14 meters wide. “BMSG STREET GALLERY” event overview
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https://prcdn.freetls.fastly.net/release_image/118793/174/118793-174-30f07199b9a9b41b4f4eb901d05ebf84-3900×2602.jpg ■Event schedule Zone B: – 1st Floor: Wednesday, September 17th, 2025 – Tuesday, September 23rd, 2025 – B1F / 7th Floor: Wednesday, September 17th, 2025 – Sunday, September 28th, 2025 zone M:September 17, 2025 (Wednesday) – September 30, 2025 (Tuesday) zone S:September 17, 2025 (Wednesday) – September 23, 2025 (Tuesday) zone G:Monday, September 15, 2025 – Sunday, September 21, 2025 [Nawa 1] ■Venue: All over Shibuya *Please check the special website below for details on the locations of each event. ■Special site: BMSG 5th Anniversary Special Site: https://anniversary-bmsg.tokyo/5th-anniversary/ *Please refrain from contacting individual facilities.
