Mom’s Touch & Co. Mom’s Touch x LE SSERAFIM, special project to celebrate the opening of the second Harajuku store!

【Mom’s Touch & Co.】 Mom’s Touch x LE SSERAFIM, special project to celebrate the opening of the second Harajuku store! ​
Mom’s Touch & Co. Press Release: September 26, 2025 Mom’s Touch x LE Special project to celebrate the opening of SSERAFIM’s second Harajuku store! ~Sorado Harajuku Store Opening Commemoration: “NEW Saku Saku Set” Released~ MOM’S TOUCH TOKYO Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; hereafter “Mom’s Touch”) will be holding the grand opening of the “MOM’S TOUCH Sorado Harajuku Store” on Tuesday, September 30, 2025. To commemorate the opening of the Harajuku store, the company will be releasing the “NEW Blooming Succulent Set,” which includes a photo key ring featuring brand ambassador LE SSERAFIM. Various opening campaigns will also be held to coincide with the store opening.
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■About “NEW Saku Succeed” Mom’s Touch, Korea’s No. 1* chicken and burger brand, has been promoting the fusion of culture and food since 2024, welcoming global girl group LE SSERAFIM as its brand ambassador. As part of this effort, we will be releasing the “NEW Saku Saku Set” to commemorate the grand opening of our second Harajuku store. This special set includes the juicy Cheese Cyberburger Set, two pieces of the popular Korean spicy cheese yangnyeom chicken, and a LE SSERAFIM photo keychain. The name “Saku Sakuset” is a playful combination of the words “bloom” (saku) and “crunchy” (sakusaku). 【Set Overview】 ・Release Date: From Tuesday, September 30, 2025 – Contents: Cheese Cyber-Gar Set 2 pieces of delicious spicy cheese yangnyeom chicken LE SSERAFIM Photo Key Ring (GWP) – Price: ¥1,500 (tax included) – Sales Method: Harajuku store, while stocks last ※No. 1 in number of stores among major hamburger franchises in Korea (according to our research, based on publicly available information as of February 2024) ■MOM’S About TOUCH Sorado Harajuku Mom’s Touch is a popular burger brand with over 1,460 locations across Korea. In Japan, the brand has steadily expanded its fan base since opening its Shibuya store in 2024, and is now opening a second store in Takeshita Street, Harajuku, a hub of youth culture. The new store will sell limited-edition opening sets, Harajuku-exclusive merchandise, and a first-come, first-served gift campaign to celebrate the opening. We’ll also be setting up social media-worthy spots where customers can take photos and enjoy the experience, making the store experience itself truly special. [Store information] Store name: MOM’S TOUCH Sorado Harajuku store Address: 1-8-2 Jingumae, Shibuya-ku, Tokyo 150-0001 SoLaDo Takeshita Street 2F Business hours: 9:30-21:30 (breakfast: 9:30-10:30)
https://prcdn.freetls.fastly.net/release_image/129232/37/129232-37-25be695c7aa1f8c020c26e515da0555a-220×231.jpg ■About “LE SSERAFIM,” the “Mom’s Touch” ambassador Since their debut in May 2022, LE SSERAFIM has expanded their global popularity with their solid talent and unique presence, and is now garnering attention as one of the world’s leading K-POP artists. In June 2025, they released their fourth Japanese single, “Different,” which debuted at No. 1 on the Oricon charts and peaked at No. 2 on the Billboard Japan Hot 100. Furthermore, in the summer of the same year, they
successfully completed the Japan leg of their world tour, performing nine shows in four cities across the country and attracting
approximately 110,000 people, and are further accelerating their activities in Japan, with a performance at the Tokyo Dome scheduled for November. By welcoming LE SSERAFIM, with its strong fandom and strong cultural influence, as a brand ambassador, Mom’s Touch aims to create a new experience that combines “food, music, and culture” and expand brand awareness. ■About Mom’s Touch Mom’s Touch is a burger and chicken brand with the most stores in Korea, with 1,450 stores (as of January 2025). Based on the management policy of “providing fresh, delicious, high-quality food at reasonable prices,” and based on the concept of “cost performance” (Best quality, Best price) obtained from a single everyday hamburger, the restaurant prepares and cooks its chicken by hand, marinating it in its own spices, and the batter and flour are prepared and cooked in-house. The sauce is the perfect match for this inimitable fried chicken. And by using secret ingredients, the restaurant offers customers a unique, special taste that feels like the golden ratio.
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https://prcdn.freetls.fastly.net/release_image/129232/37/129232-37-c680a13f83887ba22eaac8275965c1f0-502×335.jpg ■Store Overview ・Shibuya Mom’s Touch Store Address: 1F, Marudai Building, 1-23-13 Jinnan, Shibuya-ku, Tokyo 150-0041 Business Hours: 8:00 AM – 10:00 PM ・MOM’S TOUCH Sorado Harajuku Store Store Address: 2F SoLaDo Takeshita Street, 1-8-2 Jingumae, Shibuya-ku, Tokyo 150-0001 Business Hours: 9:30 AM – 9:30 PM (Some hours may vary depending on campaigns) ■Company Profile Company Name: MOM’S TOUCH TOKYO Co., Ltd. Representative: Yasuharu Tsujii Headquarters: Kobayashi Building 4F, 1-14-11 Shibuya, Shibuya-ku, Tokyo Website:
https://www.momstouch.co.jp Official Instagram:
https://www.instagram.com/momstouch.jp/ Official X:
https://x.com/momstouch_jp Press release attachments