AWA AWA collaborates with Men’s Beauty Festival 2025 to release a playlist selected by popular influencers on the theme of “beauty and health”!

【AWA】 AWA collaborates with Men’s Beauty Festival 2025 to release a playlist selected by popular influencers with the theme of “beauty and health”! ​
AWA Press release: October 1, 2025 To Members of the Press AWA and Men’s Beauty Festival 2025 have collaborated to release a playlist selected by popular influencers on the theme of “beauty and health”!
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AWA, a subscription-based music streaming service operated by AWA Inc. (Headquarters: Minato-ku, Tokyo; CEO: Akimi Togashi), will be participating as the official sound and production partner for Men’s Beauty Festival 2025, an event where you can experience the latest trends in men’s beauty. The event will be held at Space O on B3F of the Omotesando Hills Main Building from Saturday, October 4th to Sunday, October 5th, 2025. AWA has released a playlist featuring songs themed around “beauty and health” selected by popular influencers who will also be attending the event. The newly released playlists were selected by eight popular male influencers with a keen eye for beauty, featuring songs themed around “beauty and health,” such as music to listen to while working out or to get your mind in order. The selection includes songs from a wide variety of artists, including trending artists like HANA, XG, and ENHYPEN, as well as Western artists like Taylor Swift and Norah Jones. We hope you enjoy these beauty and health playlists curated by popular influencers. ▼Click here for the playlist https://s.awa.fm/user/ctv72yjwijhbvl2trmpv7lwbzy In addition, the festival will offer a “mood-lifting” experience through the power of music throughout the venue, under the theme “Beauty Starts with Mental Care. ~Let’s Get Yourself in Shape with Music~.” On the day of the event, we’ll be running booths where you can take the “16 Music Character Diagnosis” to discover your musical type, such as “Hospitality DJ” or “Ballad Master,” and where your chosen songs will be used as background music for the venue. AWA has always valued the experience of discovering music inspired by “the mood of the moment” or “someone’s sensibility,” rather than relying solely on titles and rankings. This is because we believe that music is not just something to listen to; it can also be a form of “mental care” that calms the mind and gently comforts emotions. This initiative proposes a music experience as a means of caring for the mind, just like caring for the skin. AWA, which has provided music experiences through CGM (Consumer Generated Media), can deliver this experience, using the power of music to create an experience that allows you to face the “emotions that lie deep within beauty.” ■ 『Men’s Beauty Festival 2025』 ▼Event overview Date and Time: Saturday, October 4th – Sunday, October 5th, 2025 (Part 1) 11:00 – 13:00 (Part 2) 14:00 – 19:00 Venue: Omotesando Hills Main Building B3F Space, 4-12-10 Jingumae, Shibuya-ku, Tokyo Oh Organizer: Mazeru Share Co., Ltd. How to Participate: This event requires advance registration. To apply, add us as a friend on LINE via the URL below and fill out the application form that will be sent to you. Added LINE for
participation application: https://line.me/R/ti/p/@260vbcnj ▼Contents: Manufacturers of men’s beauty products will be exhibiting at corporate booths. Company representatives will personally introduce products and provide touch-ups, and some booths will be distributing free products as souvenirs (first come, first served). Enjoy nail art, makeup using various items, skin analysis, and more. You can experience a “skin diagnosis” that will tell you the optimal skincare and makeup for you, as well as a “personal color diagnosis” by the Japan Cosmetic Examination Association. DISM, SCALP D NEXT , HOMTECH, uno, ium, aono, Melano CC, Calamee, Matomage Homme, OBgE,…and many other brands will be exhibiting. *Exhibiting brands are subject to change without notice. ■App Overview “AWA” is a subscription-based music streaming service provided by AWA Inc., a joint venture between CyberAgent, Inc. and Avex Entertainment Inc. The service launched in May 2015 and currently offers 170 million songs and approximately 17 million playlists created by celebrities and users. A wide variety of pricing plans are available, including the “STANDARD Plan,” which offers access to all features for a monthly fee of 980 yen (tax included) (1,080 yen (tax included) for App Store, Google Play, and convenience store payments), the “FREE Plan,” which offers free access to all features except for offline playback, the “Student Plan,” which is aimed at junior high school students and above and offers access to all features for a monthly fee of 480 yen (tax included), and the “Artist Plan,” which offers unlimited listening to selected artists for a monthly fee of 270 yen (tax included). AWA is compatible with a variety of devices, including smartphones, PCs, TVs, car navigation systems, wearable devices, and smart speakers. Since its launch, the service has expanded to include a variety of plans and features tailored to user needs and viewing environments, including “LYRIC DIVE,” a feature that beautifully animates lyrics in real time to match the music, and “AWA Lounge,” an online space that adds live audio streaming and gifting features so users can enjoy the same music in the same space in real time. As a result, the service has grown into one of Japan’s largest music streaming services. Name: “AWA” https://awa.fm/ Recommended environment: iOS 18.0 or later, Android 15.0 or later Windows 10 (32/64bit), Mac OS X 10.11 (El Capitan) or later Google Chrome (latest version), Microsoft Edge (latest version), Safari (Latest version) Price: Standard Plan (¥980 per month, tax included *¥1,080 per month, tax included, for App Store, Google Play, and convenience store payments) / Free Plan (free per month) / Student Plan (¥480 per month, tax included) / Artist Plan (¥270 per month, tax included *Unlimited listening to one specific artist) Available from: May 27, 2015 ■URL AWA:https://awa.fm/ App Store:
https://itunes.apple.com/jp/app/awa-music/id980578855 Google Play: https://play.google.com/store/apps/details?id=fm.awa.liverpool Desktop version app: https://awa.fm/download/ AWA Lounge Browser version: https://app.awa.fm/lounge/ AWA latest information:
https://news.awa.fm/ AWA Official X:https://x.com/awa_official AWA official LINE: https://lin.ee/21w3f0k ■Company Overview Company Name: AWA Co., Ltd. (Read: Awa) Address: 1-4-1 Mita, Minato-ku, Tokyo Sumitomo Fudosan Azabu Juban Building Representative: Representative Director and CEO Akimi Togashi Business: Music streaming services, etc. Established: December 1, 2014 ■Contact Information AWA Public Relations: press@awa.fm For more information about this release