Asuka Publishing Co., Ltd. The weak have their own way of fighting. “The definitive edition: How small companies can become No. 1: Lanchester’s business strategy” will be released on Tuesday, October 7th.

【Asuka Publishing Co., Ltd.】 The weak have their own way of fighting. “The Definitive Edition: Small Companies Can Become No. 1: Lanchester Management Strategy” on sale Tuesday, October 7th ​
Asuka Publishing Co., Ltd. Press release: October 6, 2025 To Members of the Press The weak have their own way of fighting. “The Definitive Edition: Lanchester’s Management Strategy: How Small Companies Can Become No. 1” on sale Tuesday, October 7th Asuka Publishing
(Bunkyo-ku, Tokyo) released the new book “The Definitive Edition: Lanchester Business Strategy: How Small Companies Can Become No. 1” (by Hitoshi Sakagami) on Tuesday, October 7th.
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The Lanchester Strategy is “rules by which the weak defeat the strong.” If you don’t learn the Lanchester Strategy, someone else will. If you compete against that person, you will lose. The weak have their own way of fighting. Since 99% of companies in the world are “weak,” they must learn the “principles” of how to fight. That textbook is the Lanchester Strategy
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https://prcdn.freetls.fastly.net/release_image/73326/191/73326-191-820e67415a1397008ac56fdd28c4e09d-1622×1149.png ■Table of Contents Introduction: 28 Keywords for Lanchester Strategic Differentiation The weak must differentiate themselves, focus on one thing, and become No. 1, etc. Chapter 1: The Basics of the Lanchester Strategy What is the Lanchester Strategy? Other Chapter 2: [Technique] Why does the No. 1 use this strategy? The Science of Management: Lanchester’s No. 1 Strategy for Small and Medium-Sized Enterprises, and More Chapter 3: [Heart] Why Does No. 1 Value Its Philosophy? What is the purpose of a company? And more Chapter 4: [Body] Why does the CEO of the No. 1 Company Value This Habit? Do it now! and more Chapter 5: Creating the Best Differentiation Strategy The Best Differentiation Strategy is “Being Yourself” and more Special Case at the End of the Book: Introducing the Lanchester Strategy to the Tourism Industry! ■Author Information Sakaue Hitoshi President and CEO, Foster One Co., Ltd. Lanchester’s No. 1 Strategy Consultant and Speaker Lecturer at Waseda University (2011) Graduated from Hitotsubashi University, worked for Nippon Steel and Recruit, and has a track record of founding Japan’s number one company within three years of starting his own business. Japan’s only expert on the No. 1 Lanchester strategy, and the first Japanese person to give a lecture in London. At a leading listed company representing Japan (1 trillion yen in sales, Kyocera, JAL Class) Five years of training for executives and managers More than 1,000 lectures and training sessions (100 per year for over 10 years) 1,000 business executives rated my lectures at 95.4 points. [100% full money-back guarantee] Continuing for over 10 years ■Book Information ・Book Title: “The Definitive Edition: Lanchester Management Strategies for Small Companies to Become No. 1” ・Author: Hitoshi Sakagami ・ISBN: 9784756924204 ・Number of pages: 280 ・Price: 1,800 yen ・Format: B6 paperback ・Amazon link:
https://amzn.asia/d/84ImeKr ■Company information Asuka Publishing Co., Ltd. 112-0005 2-11-5 Suido, Bunkyo-ku, Tokyo https://www.asuka-g.co.jp