[Wakasa Life × KAGENAZO] A new in-store puzzle-solving game that combines mystery, books, and puzzle-solving has been born!!
Wakasa life Press release: October 20, 2025 To Members of the Press [Wakasa Life × KAGENAZO] A new in-store puzzle-solving game that combines mystery, books, and puzzle solving has been born!! WAKASA & CO. BOOKS, a chain of unique specialty stores, has teamed up with KAGENAZO, a creative group that solves local issues through puzzle solving, to bring a new puzzle-solving experience to Osu, Nagoya! Wakasa Life Co., Ltd. (Headquarters: Kyoto City, Kyoto Prefecture; President and CEO: Kenyoichi Kakutani), which operates “WAKASA & CO. BOOKS,” and FUN, a company that includes the local revitalization puzzle-solving creative team “KAGENAZO,” have announced SPIRITS Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Taro Hikage) will launch an in-store puzzle-solving game at the newly opened “Mystery Solving Life WAKASA & CO. BOOKS” store in Nagoya Osu on Thursday, October 23, 2025.
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specializing in “mystery solving” is opening in Nagoya Osu. As a store specializing in “mystery solving,” we were exploring whether there was a mystery that customers could experience by visiting our store while pursuing all kinds of mysteries. We met with “KAGENAZO,” which is working to revitalize entertainment towns across the country with the concept of combining regional revitalization and mystery solving. We shared the desire to create a new type of store where customers could experience “mystery solving content” within the bookstore, and we have come to realize this. What is the in-store mystery solving game? “WAKASA Mystery “Letter” is a traveling puzzle game where you solve mysteries while walking around an actual bookstore. Experience a new puzzle-solving experience by unraveling the mystery written in letters and relying on clues scattered throughout the store. This time, it’s available in two levels: “Beginner” and “Intermediate.” We’ve prepared letter-style puzzles of varying difficulty levels so that everyone from beginners to hardcore puzzle-solving fans can enjoy it. Image
URL: https://prcdn.freetls.fastly.net/release_image/3821/731/3821-731-40c98b952be0bee15fcd1db98cb1b448-2560×1707.jpg WAKASA Mystery Letter ■Synopsis This is a bookstore in Nagoya. This space, filled with vast knowledge and stories, has come to be known as “The Mystery-Solving Life.” However, recently, a strange rumor has been circulating about this bookstore. ‘Beware of what the store clerk whispers. And don’t accept any letters.’ Rumors are rumors. It can’t possibly be true. But on the day you hear the rumor, that very same store clerk calls out to you. He has a suspicious smile on his face. “We have a letter for you, customer. …Come to think of it, have you heard of this rumor?” A store clerk with a faint shadow hidden behind her smile. The moment you accept the envelope handed to you, a mysterious scene springs to mind. A series of strange events where reality and fiction intersect. Your destiny begins to move. Image
URL: https://prcdn.freetls.fastly.net/release_image/3821/731/3821-731-475f8f8742f39abef718e33414021dd5-2560×1707.jpg Beginner’s Edition “WAKASA Mystery Letter -Kindan no Ao-” ■Beginner’s Edition “WAKASA Mystery Letter -Kindan no Ao-” Sale Price: Web Ticket → ¥1,000 (tax included) * Same-day Ticket → ¥1,200 (tax included) Difficulty: ★★☆☆☆ Estimated time: 60 minutes to 90 minutes Image
URL: https://prcdn.freetls.fastly.net/release_image/3821/731/3821-731-608f6d913598aab0871715e86eb4c898-2560×1707.jpg Intermediate Level: “WAKASA Mystery Letter – The Red of Excitement” ■Intermediate Level “WAKASA Mystery Letter -The Red of Excitement-” Sale Price: Online tickets → ¥1,500 (tax included) * Same-day tickets → ¥1,700 (tax included) Difficulty level: ★★★☆☆ Estimated time: 90 to 120 minutes *If you purchase tickets online, a third-party site fee of 3% will be charged on top of the purchase price of the puzzle kit. ・Click here for details ■WAKASA Mystery Letter -Yuwaku no Aka- https://escape.id/wakasa-co-org/e-mysteryletter-yuwaku/ ■WAKASA Mystery Letter – Kindan’s Blue –
https://escape.id/wakasa-co-org/e-mysteryletter-kindan/ What is a Mystery-Solving Life? This is one of the largest specialty stores in the Tokai region, collecting all kinds of mystery works from Japan and abroad, from popular new releases to rare, out-of-print books. Based on the concept of a “treasure trove of mysteries,” the store creates an atmosphere that makes you feel as if you’ve wandered into the world of a detective novel. We’ve created a book lineup and space that mystery lovers will love. This is an experiential store where you can not only find books, but also puzzle-solving games and real-life events. What is KAGENAZO KAGENAZO is a creative team based on the concept of “mystery solving x regional revitalization,” solving mysteries in local areas across Japan and contributing to the creation of new fans of those areas. By combining the hidden charms of each area with solving mysteries, we create a new wave of regional revitalization. Drawing on our experience in producing entertainment creative works in over 100 areas and reaching over 150,000 people, we contribute to attracting customers to cities and creating new consumption scenes. ・KAGENAZO official website here
https://kagenazo.com/ ・Click here for KAGENAZO official YouTube channel https://www.youtube.com/@kagenazo Store Overview Store Name: Mystery-Solving Life WAKASA&CO.BOOKS (Wakasa and Community Books) Nagoya Osu Branch Address: AJ Osu Building, 2-18-8 Osu, Naka-ku, Nagoya, Aichi Prefecture, 460-0011 Floor layout: 1st floor: Book sales and puzzle solving room 2nd floor: Book sales and event space Business hours: 10:00-19:00 Regular holidays: Irregular holidays
https://books.wakasa.jp/shop/default.aspx Company profile Wakasa Seikatsu Co., Ltd. Founded in 1998, Wakasa Seikatsu is a company founded by CEO Kenyoichi Kadotani, who lost vision in the right half of his body after undergoing major brain tumor surgery. This experience inspired him to “provide truly high-quality products to those struggling with eye health” and “help as many people as possible achieve good health.” In 2025, the company launched a store business called “WAKASA & CO.”, which will operate in specialty stores. Address: Sanko Building, 22 Shijo Karasuma Nagatohokocho, Shimogyo-ku, Kyoto-shi, Kyoto Prefecture Representative: Representative Director and President Takeshi Kakutani Site: https://company.wakasa.jp/ FUN SPIRITS Inc. Based on the concept of “entertainment x regional revitalization,” we support local communities throughout Japan in solving their challenges through “fan-building.” “Mystery solving x Regional revitalization” The creative group “KAGENAZO” combines the hidden charm of the region with mystery solving to create a new wave of regional revitalization. Address: 5th floor, YK Building Iidabashi, 2-2-7 Fujimi, Chiyoda-ku, Tokyo Representative: Representative Director and President Nikkeitaro Site: https://kagenazo.com/