A collaboration between the world-famous game and the world-famous character! “Identity V x Sanrio Characters” exhibition POP-UP SHOP to be held at Hakata Marui

A collaboration between a globally popular game and a globally popular character! “Identity V x Sanrio Characters” Exhibition Pop-Up Shop to be Held at Hakata Marui ​ Image
URL: Marui Group Co., Ltd. Press release: October 21, 2025 To Members of the Press A collaboration between a globally popular game and a globally popular character! “Identity V x Sanrio Characters” Exhibition Pop-Up Shop to be Held at Hakata Marui October 25th (Sat) – November 9th (Sun) Hakata Marui (Marui Co., Ltd., Headquarters: Nakano-ku, Tokyo; President and CEO: Masahiro Aono) will host a pop-up shop on the 7th floor of the building. This year marks the seventh anniversary of the globally popular game “Identity V,” played by over 400 million people, and Sanrio characters are collaborating to create the “Identity V x Sanrio Characters” exhibition.
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■About the “Identity V x Sanrio Characters” Exhibition POP-UP SHOP This collaboration event features popular Sanrio characters, including Hello Kitty and Cinnamoroll, appearing as pets and costumes in the Victorian Gothic world of the wildly popular game “Identity V,” developed and operated by NetEase Games. Following the overwhelming response to the first event held in October 2023, the second event was held in June last year. The long-awaited third event also features fascinating collaborations.
https://tokyoanimecenter.jp/event/idv_sanrio_exh_popup/ ■ Highlights of the “Identity V x Sanrio Characters” Exhibition POP-UP SHOP Enjoy the new collaboration art with a wide selection of merchandise! At this event, we plan to sell a variety of merchandise featuring the new collaboration art. You can also enjoy character panels featuring new collaboration art (life-size) that were exhibited at the event.
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https://prcdn.freetls.fastly.net/release_image/3860/3895/3860-3895-4ad78f1c3c3aa23d6f43b0714780ce52-800×800.jpg Trading Square Badges 1 piece (random): ¥550 each (tax included) Set of 8: 4,400 yen
https://prcdn.freetls.fastly.net/release_image/3860/3895/3860-3895-eb6dab4dfcc7ad7391b52031d6a16c7f-800×800.jpg Trading heart can badge 1 piece (random): ¥550 each (tax included) Set of 16: ¥8,800
https://prcdn.freetls.fastly.net/release_image/3860/3895/3860-3895-3f401b25f19c039d5f8503a1c3d76f02-800×800.jpg Polaroid Shot Collection 1 piece (random): ¥550 each (tax included) Set of 20: ¥8,800 *Only one transaction per entry. *Product information, release dates, and product specifications are subject to change. Thank you for your understanding. *Product images are for illustrative purposes only. The color and design may differ from the actual product. *Product quantities are limited, so please forgive us if the item is sold out. *We are unable to respond to inquiries regarding inventory (such as current stock levels or expected arrival dates). Please check the X account for each venue. *There may be restrictions on the number of items sold. Purchase restrictions may be changed or lifted depending on the circumstances during the event. *Payment methods include cash, credit cards, and various electronic currencies. For details, please check the website of each venue. *We cannot accept returns or exchanges for products except for initial defects. In the case of an initial defect, please contact the manufacturer listed on the packaging directly. In that case, we may ask you to provide your purchase receipt. *The product may be made available for general sale at a later date. ■ Gifts available to purchasers
https://prcdn.freetls.fastly.net/release_image/3860/3895/3860-3895-4ae1391cd1572bb39357be6618a2ff9c-2000×1414.jpg For every 2,000 yen (tax included) spent on collaboration merchandise at the venue, you will receive one random mini clear card (20 types in total). *Due to limited quantities, distribution may end. *You cannot specify the character. *The eligible goods are “Identity V x Sanrio Characters” goods. Receipts cannot be combined. *Only receipts from the day of purchase are eligible. *Exchanges and returns are not accepted except for defective products. Thank you for your
understanding. ■Event overview Venue: Hakata Marui 7F Meeting period: October 25th (Sat) – November 9th (Sun) Business hours: 10:00 – 21:00 *Content may change without notice *For more information, please check the facility’s website. ▼Hakata Marui https://www.0101.co.jp/090/ ▼Marui https://www.0101.co.jp/