[Room Clip Co., Ltd.] Room Clip holds a 1-day seminar for remodeling businesses *Room Clip Co., Ltd.*
Press release: August 22, 2024
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Room Clip holds a 1-day seminar for renovation businesses
*Opening of the iron-platform talk to increase orders by using the catalog “New standard keywords for building a home to realize the life you want ~Renovation edition~”*
Room Clip Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director and CEO: Masahiko Takashige), in collaboration with Reform Sangyo Shimbun (Headquarters: Chuo-ku, Tokyo, Representative Director and President: Mitsujiro Karan, hereinafter referred to as Reform Sangyo Shimbun), We have selected 31 of the new standard keywords for home building in the renovation section, and created a booklet that explains the keywords, “Realize the Life You Want.”
“New Standard Keywords for Home Building: Renovation Edition” was published in July 2024.
In conjunction with this, we will be holding a 1-day seminar for remodeling businesses using this booklet, “New standard home building keywords & remodeling sales talk”. At the seminar, we will explain keywords and introduce how to use the booklet when making renovation proposals.
[About the seminar]
* ■Date and time*
Friday, September 6, 2024 13:00-17:20
* ■Holding method*
YouTube Live distribution
* ■Participation fee*
free
* ■Seminar theme*
New standard keywords for home building & remodeling sales talk
* ■Speakers*
Room Clip Co., Ltd. CBO/Room Clip Living Culture Research Institute Director Taro Kawamoto
Atsushi Mizukami, Chief Researcher, Room Clip Research Institute
* ■Sponsored*
Room Clip Co., Ltd.
Reform Sangyo Shimbun Co., Ltd.
* ■Timetable (*You can also participate in only the themes you wish to participate in) *
13:00-13:40 Living room
14:00-14:40 Kitchen edition
15:00-15:40 Washroom/Bathroom
16:00-16:40 Toilet edition
17:00-17:20 How to use catalogs in sales
* ■How to participate*
If you would like to participate in the seminar, please apply using the form below.
We will send you the viewing URL via email at a later date.
Seminar application form [Background of booklet publication]
In order to contribute to the revitalization of the renovation market, which has remained flat for more than 10 years, last year, the Reform Sangyo Shimbun and our company jointly launched the “Favorite Living Project.” The key concept of this project is to create a remodeling market based not only on repairs but also on “improving people’s lives.”
The booklet “New Standard Keywords for Building a Home to Realize the Life You Want – Renovation Edition” is a booklet created and distributed to remodeling businesses based on the key concept of the “My Favorite Life Project” and was released last year. It was also very well received. It is distributed by remodeling businesses to homeowners, and is designed to help remodeling businesses and homeowners work on home improvement projects while gaining greater mutual understanding based on the listed keywords related to home building.
Based on our vision of “building a new industry and culture of housing that connects people and businesses,” we will continue to actively provide content and collaborate as a platform that connects businesses and people. We will support the co-creation of value for all individuals and companies involved in lifestyle.
* [Keywords listed in the booklet] *
* [About the booklet] *
■Main contents
* ■Publication date*
July 26, 2024
■* Number of copies published*
200,000 copies
■* Sponsoring companies*
Panasonic Corporation
Electric Works Co., Ltd., LIXIL Co., Ltd., TOTO Co., Ltd., Tachikawa Blind Industry Co., Ltd., Sangetsu Co., Ltd., Sanwa Company Co., Ltd., Rinnai Co., Ltd., Takara Standard Co., Ltd.
* [About distributing the booklet] *
This seminar will proceed in accordance with the contents of the booklet “New Standard Keywords for Home Building to Realize the Life You Want: Renovation Edition”.
You can participate even if you do not have a booklet, but if you would like to have one distributed, you can apply using the form below.
Booklet distribution application form
[Overview of “Favorite Life Project”]
This is a long-term, cross-industry project that utilizes the resources of Reform Sangyo Shimbun and Room Clip.
Our key concept is to create a remodeling market based not only on repairs but also on “improving people’s lives.”
[About the Reform Industry Newspaper]
Reform Sangyo Shimbun is the only management paper in the housing remodeling market. Since its launch in 1987, it has disseminated information useful for management, such as market trends, government and corporate trends, management strategies and know-how, and products.
[About Room Clip Co., Ltd.]
Representative: Masahiko Takashige
Established: November 24, 2011
Location: 1-28-1 Sendagaya, Shibuya-ku, Tokyo
URL: https://corp.roomclip.jp/
Business content: Planning, development, and operation of “RoomClip,” planning, manufacturing, and sales of “KANADEMONO,” purchasing and sales of interior goods, and other EC/D2C-related businesses. RoomClip (https://roomclip.jp/)
RoomClip Business (https://roomclip.jp/business)
RoomClip Shopping (https://roomclip.jp/shopping/)
RoomClip Living Culture Research Institute (https://lab.roomclip.jp/) KANADEMONO (https://bydesign.co.jp/)
[About RoomClip]
It is one of Japan’s largest social platforms specializing in the area of housing, where you can post and view interior photos such as furniture, home appliances, and miscellaneous goods. We are developing a smartphone app and an internet website. The number of photos currently exceeds 6 million. RoomClip is a service in Japan that has the largest collection of photos and data of rooms where people actually live. RoomClip users are featured in more than 100 media such as magazines and TV every year.
[About RoomClip product development and marketing support]
RoomClip Co., Ltd. uses insights derived from data accumulated on RoomClip and interviews with users to provide a wide range of support for product development and marketing for companies in the housing industry. In addition to photo data posted on RoomClip, the
quantitative data that can be used is wide-ranging, including tags, comments, search keywords, and activities such as likes and saves for photos. We also provide analytical reports that provide in-depth qualitative insights through in-depth user interviews and research activities.