Daiwa House Industry Co., Ltd.
Demonstration experiment for new travel experience using Web3 begins at apartment hotel “MIMARU” (News release)
Distributing NFT membership cards to travelers around the world to help them create new travel experiences before, during, and after their trip.
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Daiwa House Group’s Cosmos Initia Co., Ltd., Cosmos Hotel Management Co., Ltd., and UPBOND Co., Ltd. will begin a demonstration experiment for a new travel experience using Web3 from September 17, 2024. We will verify NFT membership cards in order to build the necessary digital infrastructure, aiming to provide travelers around the world with a seamless inbound travel experience from before, during, and after their trip.
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■Background that led to the demonstration experiment
In the tourism industry, where inbound demand is increasing, travelers’ personal information is held by companies for each service. Travelers are inconvenienced by being required to fill out personal information for each reservation and verify their identity before experiencing the service, and there are issues with the inability to consistently connect experiences before, during, and after the trip. In order to further improve hospitality, we can eliminate these complicated procedures for travelers by utilizing Web3, which can safely and efficiently record not only fragmented customer information but also user information and reservation information. We believe that this will lead to a seamless travel experience for our customers, so we decided to conduct a demonstration experiment.
*Web3: A new web paradigm based on blockchain technology and decentralized networks. A decentralized internet that allows users to directly manage and control their data and content.
*NFT: Non-fungible token. To prove ownership of digital assets using blockchain technology.
■Overview of the demonstration experiment
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At the apartment hotel “MIMARU” operated by Cosmos Hotel Management, more than 90% of the guests are foreigners, so we have launched “KURO-GO”, a service to eliminate the inconvenience caused by the anxiety and differences in customs of foreign families visiting Japan. I did. The first same-day baggage delivery service will deliver baggage between MIMARU Tokyo area and Haneda/Narita airport on the same day, making it easy to use when entering or returning home with a lot of baggage, when traveling by train with children, or at tourist destinations. We make your stay light and support comfortable movement.
In this demonstration experiment, we will issue NFT membership cards using Web3 to customers staying at two MIMARU facilities (MIMARU Tokyo Hatchobori and MIMARU Tokyo STATION EAST) that use the KURO-GO luggage delivery service. . The NFT membership card is equipped with functions for applying for baggage delivery services, verifying identity, and pre-registering a passport, and provides stable coins (virtual currency) as an incentive to guests who use this function. In this experiment, we will reduce the complicated procedures for travelers around the world before, during and after their trip, improve the value of the customer experience in the identity verification process, and improve the acceptance of NFTs and stable coins. will be verified. ■Future plans
Through this demonstration experiment, we aim to improve the customer experience when traveling to Japan, by collaborating with
transportation such as flights and domestic transportation, leisure, restaurant reservations, etc., recommending travel experiences tailored to each person, and providing other companies. We aim to improve the customer experience when traveling to Japan by
collaborating with other services and building a community and referral system for membership card holders.
■About Apartment Hotel “MIMARU”
Developed by Cosmos Initia and operated by Cosmos Hotel Management, the apartment hotel “MIMARU” is an apartment hotel where you can enjoy “staying together” with spacious guest rooms from approximately 40 square meters with kitchens, living and dining spaces. We have 27 facilities in Tokyo, Osaka, and Kyoto, and our guests are welcomed by staff with different cultures and experiences from 35 countries and regions. More than 90% of our guests are foreigners, and most of them stay as families or groups for medium to long terms, so by providing human services and improving convenience, we are able to provide the best experience in Japan to visitors from all over the world. We will deliver it to you. *As of the end of March 2024
|About UPBOND| (Headquarters: Shibuya-ku, Tokyo, Representative Director: Shun Mizuoka, URL: https://www.upbond.io/)
With the mission of “weaving society together through the power of individuals,” we aim to realize an individual-sovereign lifelogging platform that provides individuals with full control over their lifelogs. Our main services include “Login3.0,” an individual sovereignty-type login platform that solves issues related to corporate IDs, and “UPBOND Wallet,” a Web3 wallet that realizes individual sovereignty-type life log utilization.
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|About Cosmos Initia|(Head office: Minato-ku, Tokyo, President: Ryotaro Kochi, HP: https://www.cigr.co.jp/)
Cosmos Initia is a residential business that provides housing such as newly built condominiums, detached houses, and renovated condominiums, a solution business that develops, brokers, and manages rental properties for investment and commercial properties, and supports mid- to long-term stays for families and groups. We operate a lodging business that develops and operates apartment hotels and other facilities. As society changes and needs diversify, we expand our business scope and continue to evolve into a company that produces urban environments.
Our mission is “Next GOOD” to our customers. To society. Thinking one step ahead, creating value one step ahead. We will put CSV into practice in all management activities to achieve this goal. We will continue to pursue value that brings peace of mind and joy that exceeds expectations, and work with our customers and society to create more “Next Goods” in order to solve social issues through the provision of products and services.
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|About Cosmos Hotel Management|(Head office: Minato-ku, Tokyo, President: Hideki Fujioka)
Cosmos Hotel Management, a member of the Cosmo Initia Group, operates MIMARU, an apartment hotel where everyone can enjoy staying together. This is not just a hotel for sleeping, but a spacious guest room of approximately 40 square meters, equipped with a kitchen, living and dining space, where you can gather with your family and friends, relax together, and spend time as if you were living there. Masu. Supporting your trip are multilingual staff members from all over the world who love Japan. Like a reliable “friend on the road,” we create an unforgettable trip by listening to each person’s hopes and feelings. MIMARU’s brand message is “Unwinding time. Endearing ties.” By using MIMARU as a base, you can improve your relationships with the people you travel with, the distance between you and the people you meet on your journey, and your relationship with the city you are traveling to. , we aim to further shrink and deepen.
MIMARU official website: https://mimaruhotels.com/
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