[BoConcept Japan Co., Ltd.] Interior brand from Denmark
BoConcept announces a new color palette for the 2024 Fall/Winter collection – A minimalist way to enjoy color –
*BoConcept Japan Co., Ltd.*
Press release: September 12, 2024
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Interior brand from Denmark
BoConcept announces a new color palette for the 2024 Fall/Winter collection – A minimalist way to enjoy color –
*Many new colors and fabrics now available! An interior stylist shows you how to choose colors to maintain elegance*
* How to enjoy color as a minimalist *
Interior stylists show how to choose colors that maintain elegance from the new color palette unveiled by BoConcept’s Fall/Winter 24 collection.
When we think of minimalist interiors, we think of clean lines, carefully selected furniture, and pale monochrome colors. But you can also have fun with color while enjoying the minimalist aesthetic.
Kok Nielsen, interior stylist at Copenhagen-based BoConcept, says: “Minimalism doesn’t have to be limited to monochrome colors. You can use color thoughtfully and simply.”
Miriam Carvajal, Interior Stylist at BoConcept Buenos Aires, says, “Whenever we use color, we always try to create a focal point that catches the eye.The minimal style is accented with the customer’s favorite colors.” Sometimes, I always create a color palette to harmonize the entire design.”
*New season fabrics*
BoConcept’s Fall/Winter 24 collection introduces many new colors and fabrics to bring fresh colours, textures and perspectives to your home. Its colors are blue, red, and neutral colors.
*Blue: Relax*
Color trends for 2024 predict that blue hues will be at the top of the list, and BoConcept is using blue in Capri, a smooth material, and Avellino, which has a bouclé effect.
Added dusty blue to (Avellino).
“Blue is associated with tranquility and relaxation, so it lends itself well to minimalist spaces,” says Koch Nielsen. “It brings an overall sense of calm to the room, creating a relaxing space.” I.D.V. Sofa Blue Capri Fabric
Eden Pouf Blue Capri Fabric
Adelaide Chair Dusty Blue Avellino Fabric
*Red: Brings energy*
For the new season, BoConcept introduces Toscany fabric, a velvety soft material, in burgundy. “The mood board for the Fall/Winter 24 collection clearly shows a direction with red as the main tone, and burgundy matches this trend,” says Collection and Visual Director Klaus Dittlew Jensen. Masu.
For those who want to make a bold statement, we recommend red, which is full of energy. “Red is a bright, bold color, so I like to pair it with neutral tones,” says Koch Nielsen. Thanks to the bouclé effect of the Avellino fabric, the red is softened by the lighter shades woven into it, adding depth and texture.
Charlotte chair burgundy Tuscany fabric
Bolzano Sofa Red Avellino Fabric
Bolzano chair red Avellino fabric
*New neutral colors: add warmth*
This season, the traditional neutral palette is given a fresh spin with warm tones.
The new color golden beige for 2024 is Avellino
It’s a warm neutral color that brings out the rich texture of the fabric. This color changes shades depending on the light, creating a timeless and elegant look with a subtle glow. “It brings warmth and depth to a space while keeping it neutral,” says Koch Nielsen.
Bermuda Pouf Golden Beige Avellino Fabric
*Color combination*
So, what’s the best way to use and combine colors? Color can transform a space, and even the same color can change the energy of a space with different tones and shades. “The amount and texture that color appears in a space has a huge impact on the atmosphere it creates,” says Ana Cecilia García, interior stylist at BoConcept Mexico Monterrey.
Garcia likes the idea of “combining a bright monochrome base from beige to light brown with blue and light green as a focal point.” Add contrast with black items and details. “I like layering colors and adding texture with accessories, rugs, and mirrors to transform a space.”
Capri, an elegant new material from BoConcept
(100% recycled polyester, Oeko-Tex certified) is available in four colors: blue, mustard, sand, and beige. Avellino, a new fabric with a rich texture made in Italy
is available in dusty blue, red, golden beige, and green colors. “Each color has been carefully selected to complement BoConcept’s color mood board, offering a wide range of options to suit every style,” says Klaus Jensen.
* Make a statement with accessories *
Accessories are a great way to introduce color, especially for careful minimalists. “If you choose a plain sofa, movable cushions are a great way to introduce pattern and color,” says Garcia. “If you don’t like color, it’s best to avoid using bold colors on large pieces of furniture.”
Rugs are a great way to effortlessly transform any area of your space and are a great way to coordinate a color scheme.
Ready to embrace color? Even minimalists can have fun playing with color with tips from BoConcept’s interior stylists.
New Boucl. Cushions: Soft Green/Pumpkin Spice/Salsa Red/Burgundy/Blue
New color Velvet cushion: Sand / Rusty Orange
New color Cord cushion: Iced Pale Blue/Dusty Blue
Moments Rug / Tide Rug / Simple Rug
* About BoConcept *
BoConcept was founded in Denmark in 1952 and is now the world’s most global furniture brand, with over 340 stores in 67 countries. BoConcept is home to award-winning designers who have created a wide range of furniture, home accessories and lighting collections for both the home and the office. Based on the concept of “Live’Ekstraordinær” (every day is a special day), BoConcept offers interior design services and industry-leading customization for both private and public spaces, without compromising on design or aesthetics. We are committed to providing this space. The brand name “BO” means “life” in Danish, and is characterized by its simple, functional, and
sophisticated design.
We support customers in creating their ideal space with a rich product lineup, customization that allows you to choose size, material, color, etc., and coordination from our experienced staff.
* About BoConcept’s “interior design services” *
This is a service where experienced interior stylists, which is one of the brand’s strengths, provide free support in creating the ideal space that suits a variety of lifestyles. We provide counseling to each customer regarding their wishes and lifestyle, and propose the creation of their ideal space, from the combination of sofas, tables, and accessories. Using 3D technology to create a three-dimensional presentation based on drawings, we help our customers understand their image more clearly. After listening to your wishes and requests at a store near you, we will propose a detailed interior plan at your home and also provide online consultation.