Explaining how to improve CX from data analysis! Sprocket will be on stage at “Global Beauty & Fashion AI Forum in Tokyo 2024”
*Sprocket Co., Ltd.*
Press release: September 13, 2024
**
Explaining how to improve CX from data analysis! Sprocket will be on stage at “Global Beauty & Fashion AI Forum in Tokyo 2024”
*Understand “why” from customer behavior data. How to create a customer experience starting from analysis*
Sprocket Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, Representative Director: Fukada) provides a CX improvement platform
Hirotsugu) will be participating in the event “Global Beauty & Fashion AI Forum in Tokyo” sponsored by Perfect Co., Ltd. to be held on September 27, 2024.
2024” will be on stage.
Lecture content
E-commerce site operators are struggling every day to differentiate themselves from competitors, increase awareness of their products, and attract new customers. However, the cost and time required to acquire new customers has increased, making it increasingly difficult to attract new customers.
Under these circumstances, “customer experience (CX)” strategies are attracting attention. In this lecture, we will introduce how to clarify the following two “whys” from customer behavior data and how to create an ideal customer experience based on them.
1. Why do customers leave?
2. Why did the customer purchase/repeat the product?
*Click here to apply for participation▼*
https://www.perfectcorp.com/ja/business/global-beauty-tech-forum/jpn
session title
What is a user journey that produces results? Search for the optimal solution for UIUX
Speaker
・Sprocket Co., Ltd. Marketing Headquarters Head of Head Hironori Soga ・Ekip Co., Ltd. Director of D2C Promotion Department and System Department of Corporate Strategy Headquarters Yoko Torihashi ・Perfect Co., Ltd. Representative Director and President Junnobu Isozaki Sprocket session date and time
September 27th (Friday) 14:10~
*Event summary*
Event name 2024 Global Beauty & Fashion AI Forum in Tokyo
Date and time: Friday, September 27, 2024, 13:00~17:30
Location KANDA SQUARE 3rd floor Square Room (2-2-1 Kanda Nishikicho, Chiyoda-ku, Tokyo)
Participation fee free
Sponsored by Perfect Co., Ltd.
Event details https://www.perfectcorp.com/ja/business/global-beauty-tech-forum/jpn Sprocket Co., Ltd.
Sprocket Co., Ltd. provides a commitment service that creates results for websites and apps with the mission of “creating relationships between people and companies that improve each other through technology.”
Name: Sprocket Inc. (English company name Sprocket Inc.)
Established: April 2014
Address: 6th floor, K.U. Building, 7-24-4 Nishigotanda, Shinagawa-ku, Tokyo 141-0031
Business content: Development and operation of the CX improvement platform “Sprocket” and provision of commitment services to create results through consulting
Representative: Koji Fukada
■ About CX improvement platform “Sprocket”
Sprocket uses a series of PDCA cycles from discovering issues with websites and apps to implementing measures and making improvements. A CX improvement platform that realizes One Communication.
Sprocket collects the actions that customers take on websites in real time as “behavioral data.” By analyzing and utilizing behavioral data, it is possible to understand customer psychology and provide the ideal experience for customers.
https://www.sprocket.bz/