Starbucks Coffee Japan Co., Ltd.
“Fun for kids and families” Starbucks opens on Saturday, September 14th “Starbucks Coffee Koshigaya Aeon Lake Town Mori 3rd Floor Store” connects in a seamless space and offers “Kids Frappuccino(R)” and original customization experiences for parents and children. ……
Starbucks Coffee Japan Co., Ltd. [Head office location: Shinagawa-ku, Tokyo, Representative Director and CEO: Takafumi Mizuguchi] will open a store in Aeon Lake Town in Koshigaya City, Saitama Prefecture on Saturday, September 14, 2024. Families with children can feel free to enjoy a heart-warming moment at Starbucks Coffee Koshigaya Aeon Lake Town Mori 3rd Floor Store (hereinafter referred to as AEON Lake Town Mori 3rd Floor Store), one of the 7 stores in the city. We will reopen as a store with a new format that is “fun for children and
families.”
Inside the store, there is a seamless (borderless) seating space where various people can connect while enjoying their favorite beverages and food. Introducing the “Condiment Bar” (a bar where you can select sauces and syrups to add to products), where parents and children can have an original customization experience. Aeon Lake Town has a total of 7 stores, including “Aeon Lake Town mori 3rd floor store”, stores with terraces where you can feel nature, stores that can be used for work or study, and stores where you can enjoy a relaxing tea experience after shopping. We offer a variety of options so that you can use them according to the scene and mood of the day.
With the mission of “A heart-warming moment that spreads from this cup, together with each community – we believe in and nurture the infinite possibilities created by the connections between people,” Starbucks strives to foster connections through a cup at its stores across the country every day. , is nurturing. As customer needs and lifestyles are diversifying, Aeon Lake Town mori 3rd floor store has opened a new Starbucks as a family-friendly store where parents and children and their families can enjoy chatting and experiencing experiences without hesitation. I will. As part of the local community activity “Community Connection,” some stores have held “Cafe Time for Moms and Dads” (https:// We have been working on activities that children can participate in at each store, such as
“”, kids barista experience, and workplace experience.
Customers who visit Starbucks with their children say, “If I make a lot of noise, I might cause trouble to those around me,” “I’m having trouble finding a place to put the stroller,” “I want a satisfying experience for both my child and my parents,” and “I don’t want to wait in line at the checkout line.” As the number of stores that foster connections across the country increases, we aim to provide a more enriching and heart-warming experience for each and every customer, with the aim of creating “fun for children and families.” We will strive to further improve the value of the experience in the future while examining user needs and store experiences at the “AEON Lake Town mori 3rd floor store” based on the concept of “Aeon Lake Town mori 3rd floor store”.
“Fun for kids and families” Starbucks’ key points
1. The spacious space allows for easy passage of strollers and wheelchairs, allowing you to enjoy the store experience while leaving your stroller nearby. Seamless seating with a green theme spreads throughout the store, creating a place where children, families, and all kinds of people can connect.
2. The three types of “Kids Frappuccino (R)” that will be available for the first time at “Aeon Lake Town mori 3rd floor store” will be served in resin glasses with handles when used inside the store. In addition, there is a special and fun “CRAFT” experience where you can finish your favorite drink with a special “Condiment Bar” where parents and children can create original customizations.
3. Spend a special time with an original coloring experience with Starbucks beverages, food, and “Kids Frappuccino(R)” motifs. The completed coloring book can also be used as a mount for a My Starbucks tumbler.
1. A space with seamless seating that connects a variety of people. Comfortable even when using a stroller or returning from shopping The store has a seamless green-themed seating area that surrounds a bar in the semicircular center. The space is designed to make it easy for strollers and wheelchairs to pass through, make it easy for children to use the space while the stroller is nearby, and allow children to freely use it with each other, making it easy for people of all ages to connect. In addition, if you have a lot of baggage on your way home from shopping, etc., we recommend using “Mobile Order & Pay” (a service that allows you to order and pay in advance from the official mobile app) from your seat to reduce the burden of moving a stroller. You can choose your favorite beverage or food while relaxing at your seat, and then pick up your order without having to line up at the cash register.
2. Three types of Japan’s first “Kids Frappuccino (R)” are now available. “Kids Frappuccino (R)”* will be served in resin glasses with handles that are easy to hold when inside the store, so that it is easy to drink even if it is your first Starbucks experience. There are three flavors available: “Kids Vanilla Cream Frappuccino (R),” which has a creamy taste and the mellow sweetness of white chocolate flavor, and “Kids Mango & Mango,” which allows you to enjoy the sweet and sour taste of mango and tropical fruits and the mellow, creamy taste at the same time. Fruit Frappuccino (R)”, and “Kids Chocolate Frappuccino (R)” where you can enjoy creamy chocolate with a fun texture of chocolate chips. When ordering food, we also provide children’s cutlery (forks and bowls). We also sell regular menu items such as drip coffee and Starbucks lattes.
*At the time of opening, the only store that will handle “Kids Frappuccino (R)” will be “Aeon Lake Town mori 3rd floor store”. *Frappuccino(R) for children under 12 years old.
*All images are for illustrative purposes only.
*There may be temporary out of stock items.
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Enjoy a “CRAFT” experience with the “Condiment Bar” where you can customize your favorite drink with sauces and syrups.
For customers who order “Kids Beverage,” parents and their families can enjoy a customized experience at the original “Condiment Bar” located near the beverage pick-up point. There are four types of syrup that can be added: chocolate sauce, caramel sauce, caramel flavor syrup, and vanilla flavor syrup.Receive a special basket* from the barista, ask the barista for recommendations, discuss with your child and parent, and choose your favorite while imagining the taste. You can finish a cup of.
*The number of dedicated baskets is limited, so you may have to wait. 3. Experience coloring Starbucks beverages and food! A special moment to enjoy with your child and family.
There are three types of original coloring books with motifs of Starbucks beverages, food, and “Kids Frappuccino(R).” In addition to enjoying a special coloring experience where you can draw your own colors, you can also insert the cut-out mount into your My Starbucks Tumbler (355ml, ¥1,800 tax included), which will become your one-of-a-kind My Tumbler and help you reuse it with fun memories. You can participate.
[Table 5: Starbucks will continue to believe in the infinite possibilities of connection through a cup of coffee and deliver heart-warming moments, rooted in local communities and with its stores spread across the country as hubs.
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