[Sato Pharmaceutical Industry Co., Ltd.] Conducted LIPOCERA
questionnaire survey among 117 yoga and Pilates instructors
*Sato Pharmaceutical Industry Co., Ltd.*
Press release: September 13, 2024
**
LIPOCERA survey conducted among 117 yoga and Pilates instructors * ~ After taking LIPOCERA for 15 days, approximately 60% responded that they felt something ~ *
Sato Pharmaceutical Industry Co., Ltd. (Headquarters: Kashihara City, Nara Prefecture, Representative Director: Masahiro Sato) has introduced “LIPOCERA” to yoga and Pilates instructors.
“White Moist Shot” was sampled and a questionnaire survey was conducted with 117 of them.
[Survey overview]
・Survey period: July 16, 2024 (Tuesday) to July 26, 2024 (Friday) ・Research contractor: Local Graph Co., Ltd.
・Survey target: Women aged 27 to 60 who are yoga or Pilates instructors ・Number of valid responses: 117 people
・Survey method: Internet survey
[Survey results]
* 1. An overwhelming majority of respondents said that vitamin C is the beauty ingredient for inner care that they want to take in the summer*
When we surveyed the beauty ingredients for inner care that people want to take in the summer, the most commonly cited ingredient was “vitamin C.” The second most popular ingredients were “collagen,” “vitamin D,” and “ceramide.”
* 2. “Liposomal vitamin C” is attractive for its long-lasting power. Approximately 30% of people knew about it, which is a reasonable level of awareness*
Regarding vitamin C, which was the ingredient with the most responses in question 1, we investigated the level of awareness of “liposomal vitamin C,” which has recently started to become a hot topic among vitamin C types. As a result, 88% of people said they wanted to take vitamin C, while 31% said they knew about liposomal vitamins. Liposomal vitamin C is an ingredient that dissolves slowly and can compensate for the drawback of vitamin C, which is that it easily flows out of the body.However, according to the survey results, it is still not widely recognized by a certain segment of the population who are sensitive to beauty trends. I found out that it is an ingredient that has begun to be used.
* 3. The most popular answer is that the appeal of LIPOCERA is that it provides 24-hour intensive care with just one packet a day*
When we asked respondents what they thought was the appeal of Sato Pharmaceutical’s liposomal vitamin C supplement, “LIPOCERA,” the number one answer was “intensive care 24 hours a day with just one packet a day.” Next, “I can get the beauty ingredients I want with just one packet a day” was ranked second, so although liposomal vitamin C itself is less well-known for its long-lasting properties, one capsule a day is sufficient. It turns out that beauty supplements are products that women want.
* 4. More than 90% of people answered that “LIPOCERA” was easy to drink! * After survey participants took LIPOCERA for 15 consecutive days, we conducted a survey to find out how easy it was to drink, and over 90% of them answered that it was easy to drink. “LIPOCERA” contains liposomal vitamin C, and at the time of development, we had difficulty adjusting the taste, but as a result of research, we found that it is an easy-to-drink product that many people will agree with. I did.
* 5. After taking “LIPOCERA” for 15 days, approximately 60% of respondents said they felt a sensation *
After taking LIPOCERA for 15 days in a row, the survey participants were asked, “Did you feel anything after taking LIPOCERA?” 58% answered, “I did.” I answered.
Furthermore, when we looked at the results by age group from 20s to 50s, we found that the percentage of people who answered that they had experienced it increased as their age increased.
* 6. Introducing some of the “Good points, impressions, and charms of ‘LIPOCERA'” received from those who tried it for 15 days *
・Easy to drink and delicious. It’s one packet a day, so it’s very convenient and easy to get used to. (Female in her 40s)
・I feel like I have become more transparent (female in her 50s) ・I had the impression that liposomal products were not tasty, but they were delicious! (Female in her 40s)
・I thought it was great because I could drink it in one sip and it tasted delicious, which made it easy to continue drinking. It is also attractive that you can take care of it from the inner layer. (Female in her 30s)
・Results have been obtained. It’s easy to drink, and the ingredients are interesting because they address women’s concerns. (Female in her 40s)
・I usually take vitamin C supplements three times a day (I often forget to take them), but I like that I only need to take Liposira once a day. It was easy to drink, and when I drank it with carbonated water, it was delicious and perfect for summer. (Female in her 30s) ・I became more proactive about being conscious of beauty from within (woman in her 40s)
[About LIPOCERA White Moist Shot]
“LIPOCERA
“White Moist Shot” is a skin care-inspired beauty supplement containing liposomal vitamin C and ceramide. One packet a day allows for 24-hour care, and by approaching beauty from various angles, it leads to “transparency, moisture, and firmness”.
*Product name: LIPOCERA White Moist Shot*
Contents: 37.5g (2.5g x 15 packets)
Sales price: ¥3,500 (tax excluded price ¥3,241)
[Information about Satoyaku Online Shop]
“LIPOCERA
“White Moist Shot” is sold at Satoyaku Online Shop. We have a wide variety of products related to health and beauty care in our online shop, so please stop by.
https://www.satoyaku.jp
【Company Profile】
Company name: Sato Pharmaceutical Industry Co., Ltd.
Head office location: 9-2 Kanonji-cho, Kashihara City, Nara Prefecture Representative Director: Masahiro Sato
Established: April 30, 1947
Business details: Manufacture and sales of pharmaceuticals, planning and sales of health foods and cosmetics
HP: http://www.sato-yakuhin.co.jp/about/company