Adobe Systems Inc. Adobe holds MAX Japan 2019
Adobe Systems Inc.
Adobe holds MAX Japan 2019
The Creative Cloud that evolved into a platform that provides “creative power” to all people
Adobe Systems Inc. (Headquarters: Shinagawa-ku, Tokyo, President: James McRidi, Adobe) today held Adobe’s largest creative event “Adobe MAX Japan 2019” at Pacifico Yokohama. Using Keynote and BREAKOUIT SESSION, we introduce each product of Creative Cloud that has evolved into a platform that provides “ power to create ” to all people using AI and machine learning technology Adobe Sensei and functions that improve work efficiency. did. The scale of the venue has been expanded since last year, reaching the highest number of visitors ever.
In the keynote speech, the new products and functions added to Adobe Creative Cloud are “faster, more powerful and more reliable”, “creation of any time and place and collaborative creation with everyone”, “challenge of unexplored frontiers” From three
perspectives, Adobe has announced that it will provide “everyone with“ creative power ”” as a theme, specifically in response to user needs, “faster, more powerful and more expensive. Various product features of Adobe Creative Cloud have been updated to improve reliability. In addition, as a symbol of “Creation of time and place and collaborative creation with everyone,” the Photoshop iPad version and Ilustrator iPad version introduced at “Adobe MAX” in Los Angeles in the United States were announced for the Japanese market again in November. it was done. In addition, 3D and immersive technologies such as the AR production application Adobe Aero were introduced with demonstrations. “The importance of creativity in Japanese business is increasing, and the creative team plays a critical role in various projects and campaigns. I will announce new products and updates to existing products so that I can work with other members and make it easier to collaborate with other members. ” I also emphasized the strong relationship between the Japanese creator community and Adobe. “Because creators are taking time other than creative. Creative Cloud uses the power of Sensei to create this,” said Scott Belsky, executive vice president and chief product officer for Adobe Creative Cloud. Reduce wasted time,
“ We will provide an environment where everyone can demonstrate creative ability ”, announced the enhancement of Creative Cloud, new products such as Photoshop iPad version and Ilustrator iPad version, 3D and immersive new products such as Adobe Aero I did it.
After the keynote, more than 40 breakout sessions where creators using Adobe products took the stage and showed their usual technologies such as Tips. At the exhibition booth, workshops and workshops where you can create original items, especially the Aero booth where you can experience AR using Adobe Aero, were flourishing.
Beer Bash, held in a party format after the session, held “Sneaks” to introduce the latest features under development. Utilizing Adobe AI and machine learning, Adobe Sensei, such as “Project Sweet Talk”, where portraits generate animation in line with narration, and “Project About Face,” which finds corrected face photos and restores the original data Technology was introduced.
At the time of Adobe MAX Japan 2019, a creative contest “MAX Challenge” was held with the theme of “New Era”. In the “Graphics category”, Tomoya Akatsuka’s “Peace sign” was selected as the excellent work, and in the “Motion category”, Tatsuya Hamada’s “Encounter with the unknown” was selected as the excellent work. In the 3D category, the “New Era Division” was established by
collaborating with the cap brand New Era, and “Sunrise” by Shunake Shunsuke was selected as an excellent work, and a cap with the award-winning design was presented. At the CHALLENGE booth in the venue, the Grand Prix work of “New Era Division” was displayed as a cap of the actual thing. There will also be a corner where you can take photo booths with the New Era category entries on the Adobe MAX Japan photo sticker limited to the day. Visitors can try various innovative cap designs and have fun.
Adobe provides a digital experience that changes the world.
Adobe Systems Inc. is its Japanese subsidiary. Detailed information about the company can be found on its website.
(C) 2019 Adobe Inc. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe in the United States and / or other countries.All other trademarks are the property of their respective owners.
For more information about this release(Japanese):
Comment ( 0 )
Trackbacks are closed.