[Cap Jemi II] Cap Gemini Brings a New Digital Experience to Celcom’s Online and Retail Stores


Cap Jemi Cap Gemini Brings a New Digital Experience to Celcom’s Online and Retail Stores …………………………………………………………………………………………
● Cap Gemini’s work has resulted in over 1.6 million new monthly Celcom mobile applications. Furthermore, within 12 months, the number of registered e-stores increased by 91% and the net promoter score (* 1) increased by 13%.
● Celcom’s customer experience has improved and the organizational culture has changed through the development of year-round Web portals and new mobile applications. [July 26, 2019, from Paris] Cap Gemini today announced that it has successfully introduced Celcom (one of the leading telecommunications groups in Asia) with a new front-end digital channel, and the brand’s online revenue has increased by more than 60%. The first mobile operator in Malaysia, Celcom, is a member of the Axiata Group, serving 9 million users in Peninsular Malaysia, Sabah and Sarawak. Please refer to the following about Celcom. www.axiata.com/ [Image 1

Over the past year, Capgemini has streamlined Celcom’s existing processes and put in place a way to quickly and effectively build brand-customer relationships. Cap Gemini has also helped promote a new, agile way of doing business that is essential for Celcom to become one of the most exciting digital companies by 2022. CapGemini and Celcom’s multi-year digital transformation efforts have dramatically improved Telco’s online customer experience, in-store efficiency, and in-house processes in new channels. Over the next five years, Celcom will further expand sales online as a whole Digital Transformation Project, efficiently deliver highly targeted content and products / services to clients, and expect savings of approximately $ 6 million It is done. Idham Nawawi, CEO of Celcom Axiata Berhad: With the goal of becoming the most exciting digital company by 2022, Celcom addresses the voice, data and lifestyle needs of consumers and businesses We will continue to strive to lead the industry by providing next-generation digital solutions that To that end, trustworthy partner companies that guarantee us to be in the right direction are essential. With Cap Gemini joining our digital journey, we will be able to identify what is needed to deliver a best-in-class digital experience, both online and offline, and ensure a superior customer experience. I am happy to have The partnership symbolizes our ongoing commitment to innovation and our customers, and Capgemini’s flexibility and creative, large-scale, best-in-class solutions Thanks to the ability to provide you with steady progress. Cap Gemini Managing Director of South-East Asia, Hong Kong, Taiwan, Gaurav Modi Comments: Celcom explains how to leverage robotic process automation in several functions, how customers engage with brands online and over-the-counter, throughout the organization Had bold plans to transform every part of the business, including the way information flowed into. The company has been working with us as a seamless team to provide superior experiences for employees and customers. Digital channels bring tangible benefits to customers and employees Cap Gemini has built and implemented a complete front-end digital channel suite for Celcom. This streamlined operations between online and offline channels. For example, we were able to develop a series of web portals and mobile applications in less than a year without interrupting Celcom’s fast-paced business processes.
● Develop a new centralized web portal to help Celcom build relationships with a more diverse customer base. You can quickly find content on plans and devices in a form that is more accessible to your customers.
● Development of a new “Celcom Life” mobile application. By simplifying customer journeys and advanced features, we have seamlessly integrated the two existing retail mobile applications into a single experience.
● Development of an e-store that allows more emphasis on e-commerce. We provide quick purchasing experience and best-in-class product and service search capabilities.
● Development of a new “Celcom Pulse” mobile application for the retail business. It offers back-office functionality and significantly improved sales experience to Celcom’s Blue Cube (* 2) stores and dealers across the country. Click below for project details. http://bit.ly/2Gv7kzE [Image 2

About Cap Gemini As a global leader in consulting, technology services and digital transformation, Capgemini is at the forefront of innovation, addressing all business opportunities for customers in the evolving cloud, digital and platform areas. Cap Gemini, based on our 50 years of proven track record and industry-specific expertise, will help our clients achieve their business vision through strategy and operations through our range of services. Capgemini’s conviction is that “business value related to technology is embodied through people.” This conviction is what drives us. Capgemini is a multicultural company comprised of more than 200,000 team members in over 40 countries. The Cap Gemini group’s sales for the year 2018 are € 13.2 billion. For Capgemini Inc., please see below. https://www.capgemini.com/jp-jp/ Cap Jemi’s Social Account Twitter: https://twitter.com/CapgeminiJapan Facebook: https://www.facebook.com/CapgeminiJapan/ People matter, results count. Net Promoter Score is expressed as a number ranging from -100 to +100 and indicates the customer’s intention to recommend their products or services to other users. It is used as a measure to determine the customer’s overall satisfaction with the company’s products and services and the customer’s loyalty to the brand. Celcom Blue Cube is a retail space that provides customers with exciting and innovative store experiences that combine innovative technologies such as 3D printers and device-on-display with a modern, industrial atmosphere.

For more information about this release(Japanese):
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