KADOKAWA Game Linkage announces business partnership with overseas game market research company Newzoo.

KADOKAWA Inc.
KADOKAWA Game Linkage announces business partnership with overseas game market research company Newzoo.
KADOKAWA Game Linkage (KADOKAWA Group)
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Translated and published a report on the overseas game and esports market. KADOKAWA Game Linkage Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo; President: Shusuke Toshima) has partnered with an overseas game market research company, Newzoo (Headquarters: Amsterdam, the Netherlands; CEO: Peter Warman) and issued by Newzoo. We are pleased to announce that we have become the exclusive partner in the Japanese version of the Global Games Market Report and the Global Esports Market Report. Newzoo is an overseas market research and analysis company whose primary business is to provide world and country data, with a primary focus on games and esports.
KADOKAWA Game Linkage is responsible for Japanese translation and domestic sales of the “Global Games Market Report”, which summarizes the global game market, and the “Global Esports Market Report”, which summarizes the global esports market, issued by Newzoo.
KADOKAWA Game Linkage will continue to expand its content in the game marketing business to provide more valuable services in response to changes in the game market.
■ Newzoo CEO Peter Warman’s comment
We hope that this partnership will not only allow Newzoo to gain a better understanding of the Japanese game market ecosystem, but will also help to distribute Newzoo’s market data and research reports to the Japanese market. I am honored to be able to partner with KADOKAWA Game Linkage. We are thrilled to have the opportunity to actively contribute to the success and development of Japanese companies in Japan and overseas.

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