[Morinaga Seika Co., Ltd.]
In Jelly celebrates the beginning of new members of society.

Morinaga Seika Co., Ltd. “In Jelly” Celebrates the Beginnings of All New Adults in Jelly 2019 “A First-Class Adult Member” Published to Society Achieved in collaboration with the children’s learning magazine “first grader” “Pikapika’s \ member of society! / First grader ♪” CM on air homage the familiar CM ※ There is no April Fool’s Day planning (the lie). ………………………………………………………………………………………… Morinaga Seika Co., Ltd. (President Shiba, Minato-ku, Tokyo, President-Toru Arai), as a campaign for the top brand “in jelly” for jelly beverages, continued the last year with the “Jelly to Society” campaign to support new members of society I will carry out. In this year’s “Society in Jelly”, we collaborate with Shogakukan’s children’s learning magazine “1st grader elementary school” and publish “1st grader adults” on a special site. Special Site URL: www.morinaga.co.jp/in/know/shakai/ In this project, I would like to give “Congratulations” from the heart to new members starting new challenges in the new world from “in jelly”, and I want new members to feel the excitement and excitement I felt when entering elementary school. Collaboration with “first grader elementary school” has been realized from the thought that. It is a content that provides useful information when celebrating the beginning of working people in the fun world view of “first grader elementary school” that supports the excitement and excitement of children who become primary school children, and when it comes out to society. Published on the special site on Monday, April 8, 2019, the magazine also launches a present campaign with the first-grade adult members (not for sale). In addition, on the 1st of April when the joining ceremony will be held at many companies, we will tribute the familiar CM and broadcast a limited TVCM with new lyrics “Pickipika’s \ adult / first grader ♪” .
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“1st grader for adults” summary Release date: Monday, April 8, 2019 Supervision: first grade primary school editorial department Special Site URL: www.morinaga.co.jp/in/know/shakai/ Content: Celebrate the beginning of a new member of society, digital content that delivers useful information from the magazine “First grader” with a fun worldview. The campaign will also carry out a print on “follower and retweet” of official twitter, and a special appendix will be presented as “first grader for adults”. “Picker’s \ member of society! / First grader ♪” limited TVCM summary CM title: Picky’s \ member of society! / First grade ♪ “young friends” 馴 · “home” 篇 O.A day: 19:00 to 21:00 on Monday, April 1, 2019 Content: A tribute to the well-known CM with “Picka Pika First-Age ♪”, and a new song “Pica Pika’s \ adult! / First-grade ♪” is a limited adult-only CM. ※ You can see it on the special site or YouTube’s official Morinaga confectionery channel. “Picker’s \ member of society! / First grader ♪ “limited TVCM storyboard 幼 “Youth friend”
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実 “Home” 篇
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From “First grader” Toshiharu Nagatake, editor-in-chief “You can learn naturally while having fun”. Book project that feels the spirit of such a “first grader of elementary school” incessantly! It’s going to be a wonderful ale for first graders. “First grader” summary Since its inception in 1925, the magazine “First grade elementary school” has supported the healthy growth of children with the aim of realizing a rich world. From this fiscal year, in preparation for the educational reform in 2020, we will start planning a number of active learning methods that are not limited to the conventional stuffing type, “think, express and judge by yourself, and put it to real life”. It has been long-loved as an ever-evolving national children’s learning magazine that captures the trends of the times. Product Summary
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For more information about this release(Japanese):
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