[Playground Co., Ltd.] Promote the Seibu Lions to become connected stadium in the 2019 season-The first installment will be able to pre-purchase “player produced lunch” with one smartphone
playground Promoting Seibu Lions’ Connected Stadium in the 2019 Season-The First is Available to Pre-purchased “Player Produced Lunch Box” with One Smartphone- ………………………………………………………………………………………… Playground Inc. (Shibuya-ku, Tokyo, Representative Director: Atsushi Ito, hereinafter referred to as Playground), which provides a web platform for Connected Stadium, is Seibu Lions Co., Ltd. (Tokorozawa City, Saitama Prefecture; In conjunction with, we will promote Seibu Lions becoming a connected stadium in the 2019 season. As the first initiative of the 2019 season, you can pre-purchase a boxed advance purchase service “Suma,” where you can purchase “player produced lunch box” sold in the Met Life Dome with the electronic ticket service “Quick Ticket by MOALA” We will start the “Ben” and provide a smart watching experience. As a result, it is possible to receive a boxed lunch safely on the day of the match day by purchasing a popular player produced lunch box in advance of the match day. From now on playground is Seibu Lions We will contribute to efforts to further improve the satisfaction of visitors. [Image 1: https://prtimes.jp/i/26782/27/resize/d26782-27-401440-0.jpg] The Seibu Lions has promoted efforts to provide visitors with new value other than watching through smartphones, with the aim of further improving visitor satisfaction. In the 2018 official game, we introduced the communication type electronic ticket ticketing service “Quick Ticket” provided by playground, “Quick Ticket” user-only lottery, digital content distribution, and related services “MOALA Market” We carried out plans such as rental of support flag that utilized “. As a result, approximately 20% of Web purchase visitors selected “Quick Ticket”. In this way, the playground will cooperate with the Seibu Lions to use technology to maximize the visitor experience, etc., and will continue to create a “connected stadium” aiming to improve earnings. As the first step, we will launch a service in which you can purchase “Player Produce Lunch Box” sold in the MetLife Dome in advance using “Quick Ticket”. “Player Produce Bento” is a very popular product, and it has been difficult to obtain. However, by pre-sold before the game by “Quick Ticket” this time, the buyer will be able to receive the lunch safely on the day of the game. In the future, playground and Seibu Lions will further strengthen contact with fans and aim to improve the watching value. [Seibu Lions lunch box advance purchase service “suma valve”] After buying the target lunch box ticket in advance from the dedicated WEB page (URL: www.seibulions.jp/gourmet/player/sumaben.html), smartphones, stadiums, Lions stores, convenience stores (Seven-Eleven Or, if you issue a boxed reservation ticket at FamilyMart, you can redeem the boxed lunch at the outside of the Met Life Dome’s “dome ball valve” on the day of the match. Furthermore, by setting the ticket issue method to “Quick Ticket (smartphone ticket)” at the time of reservation, “purchase, ticket issue, redemption of a lunch box” becomes possible with one smartphone. [Image 2: https://prtimes.jp/i/26782/27/resize/d26782-27-185702-1.jpg] [Web platform “MOALA” which digitizes all of live experience] “MOALA” is a connected stadium platform that improves the attractiveness and experience value of live performance by providing digital services before, during, and after live visits. At the moment, it has implemented three functions, electronic ticket ticketing service, ticket management function, and digital content sales function, and plans to expand it in future. Began offering beta version from September, 18th. [Image 3: https://prtimes.jp/i/26782/27/resize/d26782-27-175661-2.png] ・ “Quick Ticket by MOALA” (quickticket.live/) A cloud service that allows ticket sellers to easily introduce “2 electronic ticketing services that can be moped with physical stamps and ticketing by LINE and email.” ・ “MOALA Market” (market.moala.fun/) A “marketplace specialized in real events” that sells live related services and products such as drink tickets, handshake tickets, and digital content limited to visitors. ・ “MOALA Pocket” (pocket.moala.fun/) A live “log” service that enables centralized management of live experiences such as admission tickets, reward tickets, and photos of memories. * 1: Electronic ticketing via communication application such as LINE / Facebook is the world’s first initiative by playground. (Patent pending) * 2 … “Electronic stamps” that can be directly sealed on smartphones are technologies developed by playground and possessing international patents. 【Playground Co., Ltd.】 It is a digital farm that conducts technology development and consulting specialized for the real event industry. The connected stadium platform “MOALA” starting from “Quick Ticket by MOALA” is promoting the “Making Lives More Fun” initiative through the digitization of live experiences. The main function of MOALA, Quick Ticket by MOALA, has been introduced to major companies such as Saitama Seibu Lions, V-League and Sanrio Puroland, and offers a new form of electronic ticketing. In the future, in order to transform real events with the power of digital, we are continuing the new challenge of digital × real events.
■ Company name: playground Co., Ltd.
■ Representative: Representative director Atsushi Ito
■ Location: 2-27-10 Higashi Shibuya-ku, Tokyo TBC Building 6F
■ Establishment: June 1, 2017
■ Business description: Provision of connected stadium service “MOALA”, provision of consulting service
■ URL: playground.live
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