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okamoto journal vol.06 “Stylish is an era where design and functionality are important! Steps to be determined by “ SUPER SOX (Super Socks) ”

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Okamoto Co., Ltd. okamoto journal vol.06 “Stylish is an era where design and functionality are important! Steps to be determined…

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Okamoto Co., Ltd.
okamoto journal vol.06 “Stylish is an era where design and
functionality are important! Steps to be determined by “ SUPER SOX (Super Socks) ”
The 6th Editor-in-Chief, Columnist / Editor Masahiko Taira // Okamoto, a sock, will bring trendy news on legwear with experts from various fields as editor-in-chief.
…………………………………………………………………………
Recently, the functions of clothes have evolved conveniently. Functionality, not functionality or design, is a major factor in determining the degree of perfection, and highly functional items are gaining in popularity. Such a tendency is remarkable even in a suit style. Especially in the coming season, it is important to take measures against odors with feet that have deodorant functions. Functionality is also important as the fabric evolves
Until a while ago, the idea of ​​“fashionable is Gaman” was common. In order to prioritize stylish coordination, it was a fact that we had to deal with the difficulty of movement and the heat and cold.
However, recently the functions of the fabric have evolved, and the types of suits with stretch properties are increasing. Although it looks like a chic suit, it is easy to move and has a comfortable finish. In addition, the types that have excellent water absorption quick-drying and coolness, and washable specifications that can be easily washed at home have increased and are gaining support. Evolution of such functionality extends not only to suits but also to shirts, innerwear, underwear and socks worn together. It can be said that the evolution of fashion has reached the stage where high functionality can be incorporated without sacrificing design. Functionality is also an important factor in fashion.
[Image 1

Only business people can take odor measures down to the feet! It is becoming increasingly common for more professionals to value the functionality of suits, shirts and innerwear. However, it is important to take care of your socks. The reason is that even if one of the items just smells, it will ruin the impression if it is transmitted to the opponent. Socks tend to be postponed, but care must be taken because the smell may spread as soon as you take off your shoes. 原因 The cause of the smell is basically “stuffy”. Spring is easy to spend, but it’s easy to be careless, but be aware that the temperature can fluctuate so quickly that you can get hot and sweat and get stuffy. In the summer months, many people are concerned about sweat and stuffiness, but be careful when switching to office shoes at work. In recent years, many offices have been conserving air-conditioning due to eco-friendly measures, so it often happens that the feet wearing socks get stuffy.
新 New workers who are not used to wearing leather shoes may not realize it yet, but leather is hygroscopic, so if care is neglected and moisture exceeds the allowable amount, the inside of the shoes may get stuffy. In any case, it is recommended that business people take measures to prevent foot odor from early spring.

[Image 2

“SUPER SOX”, which does not cause odors, evolves to make it even more comfortable
と し て It is effective to select socks that have a deodorizing effect as a measure against foot odor. One push is “SUPER SOX”. The basic performance has already been described in detail in the previous newsletter (Reference: okamoto journal vol.03 “Super SOX” development story), so we will omit it, but it will be adopted as space clothing and actually go to space. * It is clear from the fact that the degree of perfection is high.
* The product used as space clothing was the product in 2010. The product has been renewed in March 2019.
In addition, the material is upgraded in March 2019. The “durability” has been improved while taking advantage of the “deodorant”, “hygroscopicity and moisture release”, and “smooth texture”. In addition, null sweat due to foot sweat is eliminated. At the moment when you wear it, the smooth comfort that you can imagine is “This is unlikely to get stuffy!” Personality recommends choosing just size or a little smaller than usual as stretch and fit are growing. There is no strange slack, and the finish is refreshing. Since the cost performance is also excellent, why don’t business people take thorough measures against odor at their feet with “SUPER SOX”?
[Image 3

Columnist / editor and others Masahiko Taira
He has been involved in more than 60 media, mainly related to men’s fashion. He also conducts planning and consulting utilizing his editing skills, and also serves as CMO of the gourmet app “Solo Meshi” per person. AllAbout “Men’s fashion” guide. [Dressing Engineering] Under construction.
www.masahikotaira.com
“SUPER SOX” EC site renewal!
3 In March 2020, the “SUPER SOX” EC site was renewed. In this renewal, the design and visuals have been renewed to a more stylish image. In order to make it easy for business people who are new to life in April and those who do not know “ SUPER SOX ” to understand the
characteristics of products, we explain the reasons, mechanisms, and feelings that are not familiar with easy-to-understand illustrations and images doing.
Furthermore, there is also a video introducing experiments that will not be done within 24 hours, and a corner introducing illustrations of useful scenes of “SUPER SOX”.
[Image 4

EC site main visual
[URL] https://shop.okamotogroup.com/disp/CSfDispListPage_001.jsp?bc=OKASSX&pbc=OKASSX [Customer Inquiries]
Okamoto Co., Ltd.
TEL: 0120-551975Weekdays 10: 00-17: 00
* Excluding Saturdays, Sundays and holidays, and special holidays such as New Year’s holidays and summer season
http://www.okamotogroup.com/



For more information about this release(Japanese):

https://prtimes.jp/main/html/rd/p/000000022.000041167.html


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