Domestically produced wheat for popular white bread, achieved after three years of listening to customer feedback
*PAL System Federation*
Press release: September 17, 2024
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Domestically produced wheat for popular white bread, achieved after three years of listening to customer feedback
*The ratio of domestically produced wheat at our own bread factory is over 70%* From September 30th (Monday), the Pal System Federation (Headquarters: Okubo, Shinjuku-ku, Chairman: Masakazu Dainobu) will switch to domestically produced wheat for its original product, “Special Yeast Bread,” which has been loved for over 40 years. Masu. It took three years to realize this in response to strong requests from users. As a result, the ratio of domestically produced wheat used at Pal Bread Co., Ltd. (Hachioji City, Tokyo), a subsidiary that manufactures Pal System’s unique bread products, is expected to reach 70% in fiscal 2024.
By securing raw materials and establishing manufacturing skills The raw material wheat used in “Special Yeast Bread” will be switched from foreign production (produced in the United States and Canada) to domestic production (currently produced in Hokkaido). This was achieved through the expansion of domestic wheat production and the accumulation of manufacturing know-how.
Regarding the switch to domestic wheat, we started research into bread making about three years ago in response to requests from users, and have been accumulating skills suitable for domestic wheat while preparing for stable production. At the same time, we are working to secure domestically produced wheat that is suitable for bread, while sharing information on crops, crop conditions, etc. with direct wheat production areas, flour milling companies, and manufacturers.We have also considered prices and stable production, leading to
commercialization. Ta.
A long-selling product that has been loved for over 40 years. “Special Yeast Bread” is a long-selling product that has been supported for over 40 years since its release. The ingredients are wheat flour, Hoshino natural yeast leaven, sugar (PB “Hanami To”), and salt (PB “Umi Hai Inochi”), and the process from preparation to baking takes about two days and is mostly done by hand. It has been well received by users, who say, “It tastes like wheat,” “It has a heavy texture,” and “It has a nice texture and aroma when toasted.” Expected to achieve target by switching raw materials for main products The percentage of domestic wheat used in Palbread’s bread manufactured in 2023 was 64%. By switching the raw materials for this product, we expect to achieve our goal of using 70% in fiscal 2024. The country’s overall wheat self-sufficiency rate is 15%, and the domestic production ratio of domestic bread is around 8%.
Product details
* Special yeast bread (domestic wheat) *
[Standard] 5 pieces/1.5 catty
[Regular price] 238 yen (257 yen including tax) / 348 yen (376 yen including tax)
[Expiry date] Next day of delivery/3 days including delivery date [Delivery temperature range] Room temperature
[Product site] https://item.pal-system.co.jp/bread-jam/kodawari-kouboshokupan/
Pal System Bread https://item.pal-system.co.jp/bread-jam/
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