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Home » Mogura Co., Ltd. Mogura carries out a collaborative PR project with VTubers such as Nanashi Inku at the metave rse “Virtual Kurayoshi” in Kurayoshi City, Tottori Prefecture

Mogura Co., Ltd. Mogura carries out a collaborative PR project with VTubers such as Nanashi Inku at the metave rse “Virtual Kurayoshi” in Kurayoshi City, Tottori Prefecture

Mogura Co., Ltd.
Mogura conducts collaborative PR project with VTubers such as Nanashinku at Metaverse “Virtual Kurayoshi” in Kurayoshi City, Tottori Prefecture
Mogura Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and CEO: Shun Kubota, hereinafter referred to as the “Company”) collaborates with Kurayoshi City, Tottori Prefecture, and Odakyu Electric Railway Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, President: Koji Hoshino). , the official metaverse of Kurayoshi City, Tottori Prefecture, “Virtual Kurayoshi” ver1.0, was opened on VRChat on February 23, 2024. As of March 2024, to commemorate the opening, we are carrying out multiple VTuber collaboration projects to spread the appeal of Kurayoshi City.
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(“Virtual Kurayoshi” ver1.0)
Mogura is cooperating with this initiative as “Mogura Next,” which supports government and corporate XR/metaverse projects. We will continue to support projects related to XR/Metaverse/VTuber from all aspects.
〇We will carry out a PR project that explores the charms of Kurayoshi City from both real and virtual perspectives.
●“Real” sightseeing video of Kurayoshi by VTuber group “Nanashiinku” Izumi Yuzuhara and Hikari Hira from the VTuber group “Nanashi Ink (” with over 2 million subscribers have created a Kurayoshi local travel video “Nanashi Kurayoshi Friendship Trip (” “://” is now available. This is a video of an actual trip to Kurayoshi City, which introduces recommended sightseeing spots when visiting Kurayoshi City and the charm of local gourmet food.
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[Image 5:×646.jpg] Additionally, in conjunction with the release of the video, a campaign will be held in which people who have been to Kurayoshi by April 8th will be able to win the XR device “Meta Quest 3” and a VTuber’s autograph. For more information, please see the video summary section (
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●“Virtual” sightseeing videos of Kurayoshi by VTubers active in the Metaverse Videos of VTubers who are active on the Metaverse, such as Winters, Engine Kazumi, and Omuraisu Shokudo, actually entering the virtual Kurayoshi and experiencing the experience have also been released. Along with the “real” sightseeing video above, you can learn about the charms of Kurayoshi.
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[Image 9:×358.jpg] ・Video URL (Winters)
・Video URL (Engine Kazumi)
・Video URL (Omuraisu Shokudo)
Mogura is in charge of the “Virtual Kurayoshi Project” in this project (*1). In collaboration with Kurayoshi City and Odakyu Electric Railway, we designed, created, and produced a metaverse on VRChat called “Virtual Kurayoshi” that reproduces or uses Kurayoshi’s cityscape and specialty products as motifs.
*1 This project “Kurayoshi Kurayoshi Project
(” includes core human resource development projects, digital education projects, Kurayoshi’s There are four business areas: attraction discovery, data maintenance business, and virtual Kurayoshi business, and Mogura mainly cooperates fully and continuously in the virtual Kurayoshi business. In addition to this project, we are also cooperating with community development workshops that utilize 3D scanning.
〇 “Virtual Kurayoshi” world information
[World introduction/admission method information page]
[VRChat page]
Area 1.: (You can enter on PC or Meta Quest)
Area 2: (You can enter on PC or Meta Quest)
〇About Mogura Co., Ltd.
“Bringing rich experiences to the world.”
Since before its founding, he has operated Mogura VR, a media specializing in VR/AR/MR/VTuber. While developing media as an information platform, we support companies involved in this field from the core of the industry. In order to accelerate its spread, we are developing five businesses: “Media,” “Consulting/Development,” “Events,” “Product Sales,” and “Human Resources.”
Click here for the company website▶
〇About “Mogura NEXT”
This is a research, consulting, and development service provided by Mogura Co., Ltd. that specializes in the AR/VR/Metaverse/Avatar (including VTuber) fields. Mogura Co., Ltd., which operates Japan’s largest XR specialized media “Mogura VR”, uses the industry’s best consulting capabilities to support a wide range of XR initiatives of companies and government agencies, including development, research, and advisory.
Mogura NEXT Click here for details ▶
Click here for Mogura NEXT overview material ▶ More details about this release: