Sunset films Co., Ltd.
[New tourism content is born in Northern Kanto] A night walk “MELODIC LIGHT WALK” created by Sunset films that combines sound, light and video will open in Annaka City, Gunma Prefecture on March 30th! A new nighttime sightseeing content, “MELODIC LIGHT WALK,” has opened that utilizes the ruins of the old Shinetsu Line between Yokogawa and Karuizawa.
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“MELODIC LIGHT WALK,” the first part of the night content “Ignition SERIES” by Sunset Films Co., Ltd., is an immersive night walk where you can enjoy the development of an original story that combines light, sound, and video, starting March 30, 2024 in Gunma Prefecture. Started in Annaka City.
Sunset Films Co., Ltd. (Headquarters: Takasaki City, Gunma Prefecture, Representative Director: Ryota Ino) is collaborating with Annaka City, Gunma Prefecture to create a new nighttime tourism content “MELODIC LIGHT WALK” that utilizes the abandoned railway site between Yokogawa Karuizawa on the former Shinetsu Line. ” created by Sunset films will open on March 30, 2020. This new tourism content is the first in the night content “Ignition SERIES” by Sunset Films Co., Ltd., and is an immersive night walk where you can enjoy the development of an original story that combines light, sound, and video.
[Video 3: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=Vo_SFSHQWe4] The stage is Abandoned Railway Walk, which won the Agency for Cultural Affairs’ Sports Culture Tourism Award 2023.
[Video 4: https://prtimes.jp/api/movieim.php?url=www.youtube.com/watch?v=aXACPltkCM0] The abandoned Shin-Etsu Main Line’s Yokogawa-Karuizawa section (commonly known as the Usui Line), which last operated in 1997, has been used as the “Abandoned Line Walk” since 2018.
This is an event where you can walk approximately 11km with a guide through areas that are normally off-limits, and experience the historical value and difficulty of crossing the mountain pass. More than 90% of the participants were from outside the prefecture, and in recognition of their “purpose of travel”, they received the Cultural Tourism Award at the Agency for Cultural Affairs’ “Sports and Culture Tourism Awards 2023”.
[Image 1: https://prtimes.jp/i/99415/10/resize/d99415-10-354f252622d973941a2d-0.jpg&s3=99415-10-408a983e6ef431228cf70d0acd4de5ee-1920×1080.jpg] The Usui-Karuizawa section, which was discontinued in 1997, has a 104-year history of people risking their lives to cross Japan’s steepest mountain pass at 66.7‰.
The “Abandoned Railway Walk,” a content that allows you to experience the scenery that engineers and passengers of the past saw, is popular among people who like railways and buildings and those who are interested in abandoned railways, and is visited by approximately 2,000 people a year. are doing.
New tourism resource MELODIC LIGHT WALK
[Image 2: https://prtimes.jp/i/99415/10/resize/d99415-10-2ef1b990fb1b0b7cb962-0.jpg&s3=99415-10-4ab5a8fca1e963884e6355321f81e76a-1920×1080.jpg] This time, MELODIC LIGHT WALK”created by Sunset films is tourism content that further utilizes this abandoned line as a nighttime economy.
This new tourism content is part of the night content “Ignition SERIES” by Sunset Films Co., Ltd., and is designed as an immersive night walk that can be enjoyed with an original story that combines light, sound, and video.
[Image 3: https://prtimes.jp/i/99415/10/resize/d99415-10-84fedf3dad98acb23006-0.jpg&s3=99415-10-38a0b76e9258f389b135cd301ca189fd-1920×1080.jpg] MELODIC LIGHT WALK created by Sunset films is an immersive experience content that utilizes projection mapping, lighting, and music technology while developing an original story related to the history of the Usui-Karuizawa section.
In addition to the valuable experience of walking along an abandoned railway line at night, the program allows visitors to see and hear stories and reaffirm the history of the area.
Even if you are not interested in railways or abandoned railways, everyone from children to adults can enter the world of MELODIC LIGHT WALK created by Sunset films and enjoy the stories and events while experiencing the history of the Usui-Karuizawa section.
MELODIC LIGHT WALK Story/Character Introduction
[Image 4: https://prtimes.jp/i/99415/10/resize/d99415-10-33a9659354d2cd9c6d12-9.jpg&s3=99415-10-17fd34dfc55d49c768c5430f6bce97fc-1200×849.jpg] Story [104 years of history of crossing Usui Pass by railway] The locomotives were blaring their whistles and shining their lights in the direction they were moving.
The abandoned railroad tracks between Yokogawa and Karuizawa still quietly contain the memories of those who passed through them and those who were involved in them.
The sound of the train whistle echoing from the mountain pass reached the town of Yokokawa, and the beautiful tones echoed from the mountain pass.
A melody that transcends time. The light that illuminates the end of the continuing rail.
The melody of Yon and Roxa is played by the power of audible sounds and light. Will you be able to recover “Yon and Roksa’s precious things” while walking through the ruins of an abandoned railway line that looks like a train is about to run through it?
Main character [Yeon Roksa]
Yon and Roxa were active as the electric locomotives ED42 and EF63 for the Usui Pass.
The whistle of a locomotive was a signal and was also used for communication. With the passage of time, the melody and light that the two cherished were lost. Yon and Loksa could not bring it back alone, and they have been waiting for people to visit this place for over 25 years.
Guide [Antelope of the mountain pass]
The Japanese serow has lived in the mountains of Usui Pass since ancient times. As the guardian of the mountain pass, he has spent his time watching over Yon and Roxa. He will guide us to regain the melody that the two of us once played.
Illuminating all of Japan with “Ignition SERIES”
[Image 5: https://prtimes.jp/i/99415/10/resize/d99415-10-5d3bc8d1d615b3afc400-0.jpg&s3=99415-10-a079cd89b1c8c897212b83f88fb929bd-1920×1080.jpg] “Ignition SERIES” provided by Sunset Films Co., Ltd. “Lights the fire in rural areas with the power of creativity.” Light a fire in the user’s heart. ” is a night walk that utilizes sound, lighting, and projection mapping to create a story-rich experience.
Local tourist destinations across Japan retain a strong sense of history, tradition, natural beauty, and people’s feelings from ancient times, but in some places, that charm has faded with the passage of time. ing.
Therefore, by incorporating the “Ignition SERIES”, we will make full use of the power of creativity to bring out the charm of the area once again, and at the same time create a new “spark” that will create a virtuous cycle as a new tourist destination.
With the “Immersive Night Walk,” you don’t just look at the sights, you walk through the area using your own feet and become immersed in a story that takes advantage of its history, characteristics, and charm, allowing you to experience the charm of a local tourist destination in a way you’ve never experienced before. be able to.
This “Ignition SERIES” is expected to improve the value of tourist destinations, create local jobs, and increase tourism consumption. Illuminating the region with the power of creativity
[Image 6: https://prtimes.jp/i/99415/10/resize/d99415-10-5d0929e2446c1371ebc8-0.jpg&s3=99415-10-a8d199a607c3be03fbc8fe3c4fdabe49-1920×1080.jpg] Sunset Films Co., Ltd. (Headquarters: Takasaki City, Gunma Prefecture, Representative Director: Ryota Ino) is a total branding creative company representing the northern Kanto region, whose management team includes excellent directors, cameramen, and designers who have won numerous film awards. companies.
Through “Ignition SERIES,” we not only produce projection mapping videos, but also handle everything related to events, from field surveys to story construction, character design, original music production, website production, SNS operation, advertising, and package design for collaborative products. We are consistently working on the branding elements of.
Starting with its success in Annaka City, Gunma Prefecture, the Ignition SERIES aims to create regionally unique stories throughout the country and revitalize the local tourism industry.
event information
MELODIC LIGHT WALK
HP: https://melodiclightwalk.jp/
Date and time: Every Friday and Saturday from 18:00 to 20:00 (subject to change depending on sunset time, etc.)
Venue: 1222 Sakamoto, Matsuida-cho, Annaka-shi, Gunma 379-0307 Natural hot spring Toge no Yu (reception location)
Total course length: Approximately 2km
Time required: Approximately 50 minutes
Target age: 6 years old and above
Note: This is an event where you walk on abandoned railway lines at night. Please come and wear comfortable walking shoes.
*Reservation from Jalan Play Experience Reservation:
https://www.jalan.net/kankou/spt_guide000000187670/
*Reservation from activityjapan: https://activityjapan.com/publish/feature/7453 *Telephone inquiries regarding event participation: 027-329-6203 Annaka City Tourism Organization (Reception hours 9:00-16:30) Annaka City Tourism Organization https://www.antrip.jp/
Abandoned Railway Walk https://haisen-walk.com/
HP: https://melodiclightwalk.jp/
instagram: https://www.instagram.com/melodiclightwalk/
X: https://www.twitter.com/ML_walk
About us
[Image 7: https://prtimes.jp/i/99415/10/resize/d99415-10-03e2545504faa83e4a63-7.png&s3=99415-10-1b3c2dee9805cf0516861396dfb47bde-500×500.png ]
Sunset films Co., Ltd.
Representative Director: Ryota Ino
Address: 16 Shinbocho, Takasaki City, Gunma Prefecture
For inquiries, please contact us using the contact form on our website. HP: https://sunsetfilms.co.jp
More details about this release:
https://prtimes.jp/main/html/rd/p/000000010.000099415.html