Queri Co., Ltd.
We will eliminate the distance between fans and talent and create a new world of content.
This is possible with the app “Queri” where you can create a bond with the person you admire through “personal” video messages and DMs. ……
Queri Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and CEO: Hidehisa Morita) provides the digital platform “Queri” that connects fans and talents. We will spread new forms of content around the world that allow people to interact with each other and deepen their bonds. Our company supports April Dream, which aims to make April 1st the day to share dreams.
This press release is a dream of “Queri Co., Ltd.”
[Image 1: https://prtimes.jp/i/131765/5/resize/d131765-5-8d226c90f14d5e6fe6c2-3.png&s3=131765-5-bc61b6886c4e2e0bab6b6a2fbc012213-1200×630.png ]
I want to change the one-way relationship between talents, creators, and fans. All of the founding members of Queri Co., Ltd. are experienced in the entertainment industry in Japan and Asia.
For a long time, it has been the norm in the entertainment industry to have a one-way, distant relationship in which fans passively receive communications from the talent through their agency or the media. However, we believe that with the current evolution of technology and the spread of digital media, we are entering a new era where more interactive and participatory relationships are possible.
Therefore, we decided to launch the digital platform “Queri” to provide a place where fans and talents can directly communicate and participate in the creative process together.
[Image 2: https://prtimes.jp/i/131765/5/resize/d131765-5-7de37ead0585ca6a6411-2.png&s3=131765-5-39516741fdd718c6bed758e13cf6dedf-2870×802.png ]
What you can do with “Queri”
Queri has a wide variety of creators registered, including singers, idols, athletes, experts, etc., and fans and users can select their favorite creator from the app and send them a birthday video message. You can send paid requests such as “I’m worried about my career path and would like some advice.”
If a creator receives a request and sends a video or direct mail, the creator will be paid directly.
This will create a more personalized interaction experience that is perfect for each fan, and a win-win cycle that will also lead to monetization for creators as well as interaction with fans.
[Image 3: https://prtimes.jp/i/131765/5/resize/d131765-5-938fd1ffd90dfb3ec70a-3.png&s3=131765-5-01cb3ffcc06bc4adb2c704321d107ad8-1920×1080.png ]
Overcoming the “three walls” to make dreams come true
We believe that there are three obstacles to achieving Queri’s dream of “deeper connections between fans and creators.”
・Wall of time
・Cost barrier
・Office wall
In response to the question of whether it is difficult for busy celebrities to take time for one fan, we have received the following comments from creators who have already started using it.
“There are surprisingly small gaps in time, such as waiting time for recording, so it would be nice to record a video in the dressing room.”
“Videos with off-shot shots of people traveling or at home are also popular, so they don’t take as much time as recording for the media, so we can easily respond to requests.”
In addition, you may think that it would cost a lot of money to own a famous artist, but based on market research, Queri calculates the range of amounts that fans can spend on “favoring” a famous artist. The fee is set at a rate that cannot be exceeded.
[Image 4: https://prtimes.jp/i/131765/5/resize/d131765-5-edce60f2c9827879dfe3-1.png&s3=131765-5-ae6dc5938f5a69209338b06864a591f4-3840×2160.png ]
Finally, although it is nice for the talent side to be able to interact directly with fans, there is the issue of having to avoid relationships with gray parties, and traditionally all contact was through the agency. did.
However, Queri thoroughly verifies the user’s identity to avoid risks. In addition, all of the management staff have experience in the entertainment industry in Japan and Asia, so they are familiar with industry rules and guarantee safe interactions that meet the standards required by entertainment agencies.
Message from Representative Director Hidehisa Morita
[Image 5: https://prtimes.jp/i/131765/5/resize/d131765-5-5c203d541719acbe3939-3.jpg&s3=131765-5-aa46b7d850534d4f66398dbb7fa34571-3900×3900.jpg] Queri Co., Ltd. aims to shorten the distance between fans and talents and create a new world of entertainment that everyone can dream of. This journey will not be easy, but with our passion and innovative technology, we are determined to do the best we can. We strive to help each fan connect directly with the person they admire and find new joy through that experience. We also hope that by making use of their talents and receiving direct support from fans, creators will be able to bring new possibilities to their creative activities.
Participating in the April Dream project symbolizes our determination. We sincerely ask for your warm support and encouragement so that we can realize our dreams together.
Aiming to be a pioneer of new fan service
Queri Co., Ltd. will continue to use the digital platform “Queri” to ・Creators can interact more proactively with individual fans ・Fans can receive close fan service as one-on-one people.
We will spread this new form of fan service to the world faster than anywhere else.
“April Dream” is a project by PR TIMES in which companies broadcast their dreams that they hope to eventually come true on April 1st. We are seriously aiming to make this dream come true.
About us
Company name: Queri Co., Ltd.
Head office location: 2-15-9 Hatchobori, Chuo-ku, Tokyo
Established: September 2022
Representative: Hidehisa Morita
Website: https://queri.co.jp/
Email: info@queri.co.jp
You can download “Queri” from the App Store:
https://queri.onelink.me/ByyS/qvlxhmb4
*App Store is a trademark of Apple Inc. registered in the United States and other countries.
More details about this release:
https://prtimes.jp/main/html/rd/p/000000005.000131765.html