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Achieving agriculture that will continue 100 years from now through new-age agriculture.

Achieving agriculture that will continue 100 years from now through new-age agriculture.

*View in browser* *Nojojin Co., Ltd.*
Press release: April 1, 2024
April Dream Project
Achieving agriculture that will continue 100 years from now through new-age agriculture.
*Notice of realization of new era agriculture by Metagri Institute and holding of 2nd anniversary event*
This press release is a dream sent out by a business operator who sympathizes with the April Dream project and wants to make April 1st a day full of dreams, hoping to make them come true.
Achieving agriculture that will last 100 years with new era agriculture! Nojojin Co., Ltd. (Headquarters: Funabashi City, Chiba Prefecture, Representative Director: Yuichiro Kai) operates the Metagri Research Institute, an organization that promotes the FarmFi concept, which aims to realize sustainable agriculture.
The FarmFi concept aims to combine agriculture (Farm) and
decentralized finance (DeFi) to create a system that transcends the common sense of agriculture. We would like to announce that we will be holding the “Metagri Institute 2nd Anniversary Event” to commemorate the full-scale launch of “FarmFi” and the 2nd anniversary of the institute’s establishment.

Our company supports April Dream, which aims to make April 1st the day to share dreams.
This press release is the dream of Metagri Institute and agricultural enthusiasts.
[Prospects of Metagri Institute]
FarmFi concept
Metagri Institute’s “FarmFi concept” is an initiative that aims to establish a new agricultural economic zone utilizing the token economy through an approach that combines “Farm (agriculture)” and “DeFi (decentralized finance).” Through this FarmFi initiative, we aim to create a society in which each consumer is aware of the impact their purchasing behavior has on the environment and society, and encourages them to make good choices for the next generation.
Metagri Research Institute will utilize the know-how cultivated through online activities to launch the “Everyone’s Field” project in cooperation with farmers in Joetsu City, Niigata Prefecture. This project aims to utilize abandoned farmland in Joetsu City, Niigata Prefecture, and encourage local residents and people interested in agriculture to work together on agricultural work. We expect the following effects through this project.
– Preservation of farmland and improvement of food productivity through effective use of abandoned cultivated land
– Revitalizing local communities and promoting intergenerational exchange through collaborative work
– Deepening understanding of food and agriculture through
agricultural experiences and arousing interest in sustainable agriculture
– Introducing smart agricultural technology to improve work efficiency and demonstrate new agricultural models
This project is positioned as part of the Metagri Institute’s “FarmFi Initiative” and will also function as a field for demonstration experiments aimed at establishing a new agricultural economic zone using blockchain technology. By combining agricultural products produced in “Everyone’s Field” with NFT, we aim to increase the value of agricultural products through a token economy and build new relationships between producers and consumers.
Metagri Institute Community
Metagri Institute 2nd Anniversary Event
2nd anniversary event ticket NFT
To commemorate the 2nd anniversary of the establishment of Metagri Research Institute, we will hold “Opening! 2nd Anniversary Event ~ Online Snow Room Tour & Snow Room Aging Food Experience ~” on Sunday, April 21, 2024.
This event is a joint event with Kotaro Farm in Joetsu City, Niigata Prefecture. Experience the local snow room online and enjoy the food matured in the snow room with participants. In addition, we are planning a place to deepen discussion toward the realization of sustainable
agriculture, including an introduction to the new project “Everyone’s Field” set at Kotaro Farm, and an idea competition between teams. April 21, 2024 2nd Anniversary Online Event
In 2024, the Metagri Institute will focus on the “FarmFi concept” and the “Everyone’s Field” project, and will focus on specific actions and technological innovations that will bring consumers and farmers together to pass on a prosperous agricultural future to the next generation. We will accelerate this. We hope that our 2nd anniversary event will be an opportunity to strengthen community solidarity towards achieving sustainable agriculture.
Click here for event details and participation.
Event ticket NFT
[Metagri Institute, an agricultural web3 community aiming to become the largest in Japan]
Metagri Institute Logo
Metagri Institute is a community working to realize sustainable agriculture with the keywords “agriculture x blockchain”. The community started with 5 people in March 2022, and as of April 2024, over 900 people have participated. The name “Laboratory” means that we value the attitude of tackling new social experiments without fear of failure.
Metagri Institute
Apples, strawberries, melons, grapes, mangoes, tomatoes, coffee… We aim to realize sustainable agriculture by applying blockchain technology to all agricultural products. Specifically, we are planning the following initiatives:
– Building a token economy “FarmFi” model by issuing unique tokens – Planning and management of events limited to membership card NFT holders – Demonstration experiments that combine agriculture with new technologies such as web3 and generative AI technology
– Regional revitalization x web3 support package construction and introduction support
Through these efforts, Metagri Institute aims to realize sustainable agriculture and establish a new agricultural model that utilizes web3 and generative AI technology.
If you are interested in initiatives that combine agriculture with web3 and generative AI technology, please join the community. Metagri Institute Community
Event seminar
Official X account
Official LINE

“April Dream” is a project by PR TIMES in which companies broadcast their dreams that they hope to eventually come true on April 1st. we are this
I am seriously aiming to make my dreams come true.
[Company that operates “Metagri Institute”]
Trade name: Nojojin Co., Ltd.
Services provided (partial): Agricultural marketing support, agriculture x blockchain planning and development, book publishing Representative: Yuichiro Kai
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