[JAYID Co., Ltd.] We will take concrete actions by leveraging our company’s strengths to solve problems in poverty and war/conflict areas around the world.
*View in browser* *JAYID Co., Ltd.*
Press release: April 1, 2024
April Dream Project
We will take concrete actions by leveraging our company’s strengths to solve problems in poverty and war/conflict areas around the world. This press release is a dream sent out by a business operator who sympathizes with the April Dream project and wants to make April 1st a day full of dreams, hoping to make them come true.
Jade Co., Ltd. (Chuo-ku, Tokyo: President and CEO Nanako Akiyoshi), a strategic public relations consulting company, aims to make April 1st the day to spread dreams.
We would like to announce that we agree with Dream’s project and will work on it as a company and as an individual representative. This press release is about the dream of JAYID Co., Ltd.
■What JAYID will be working on in the future
Poverty areas and war/conflict areas around the world are overflowing with various problems such as education, hygiene, medical care, and food. JAYID will take concrete actions to solve these problems by leveraging its strengths, such as media relations, brand building capabilities, and networks that it has cultivated over the years. ■Background of a strategic public relations company aiming to solve problems of poverty and war/conflict areas around the world
Nanako Akiyoshi, founder and CEO of JAYID Co., Ltd., majored in war studies at a British graduate school.
Studies, I have been particularly researching the issue of
responsibility and reconstruction after the end of the war.
The people who are most severely affected by war are always those in vulnerable positions, such as children and women. As the CEO himself was raising two children, he felt a strong desire to support those people, and he wanted to leverage his company’s strengths to provide support.
Since the beginning of recorded history, not a single day has passed without wars and conflicts occurring in the world. War has a deep and long relationship with humanity. Eradicating such wars cannot be easy. But if you don’t believe you can do it, it will never go away.
On the other hand, “thinking” alone will not change the world. We believe that the important thing is to take action. There may be limits to what a single person can do. But even if it’s a small thing, take action first… This will eventually become a big wave that will change the world.
The world has undergone many major changes.
Therefore, while JAYID continues to support the public relations activities of domestic and international clients as a strategic public relations company, we also declare that we will take concrete actions to solve the problems of poverty and war/conflict areas around the world.
■Jade’s vision, mission, and values
* □Vision*
Through the power of public relations, we will create a company that is loved throughout the world.
* □Mission*
We discover the wonderful value of companies and deliver
heart-pounding moments to as many people as possible.
We will increase the number of companies around the world that are loved and respected throughout the ages, and pass the baton to a future where the next generation wants to grow up as soon as possible. * □Value*
Be Excellent
We put our heart and soul into every touchpoint and continue to exceed expectations.
Be Diverse
Embodying diversity. Taking on challenges with diverse members and communicating diverse values
Be Honest
Will you be proud of your actions and the next generation? High ethical standards in all actions and services
Be Brave
Challenging the world’s most cutting-edge methods while valuing the warmth of people.
Be Passionate
I truly love and enjoy this job.
■SDGs to focus on
1: Eliminate poverty
4: High-quality education for everyone
5: Achieve gender equality
16: Peace and justice for all
■About Strategic Public Relations JAYID
We are Strategic Public Relations (Strategic Public Relations) We provide all kinds of solutions to deliver information to the target, with a focus on relations.
* □Jade’s six pillars of service*
・Public relations strategy formulation
・Media relations
・Crisis management response
・Manuscript writing
·creative
・Marketing
Based on these six pillars, we support public relations activities for a wide range of clients, from domestic and international listed companies to unicorns and startups.
Approximately 40% of the customers we have been involved with since our founding are foreign companies. We conduct public relations activities by taking advantage of our relationships with major media outlets in Japan.
■Representative profile
Nanako Akiyoshi
King’s College, University of London, UK
Graduated with a master’s degree in war studies. Joined Recruit Co., Ltd. in 2007. During his tenure, he was mainly responsible for external public relations and branding. At a subsidiary, he has been involved in starting up public relations functions from scratch and in management planning.
After retiring in 2015, I was involved in launching a health tech venture’s Singapore subsidiary, and moved to Singapore alone with my then 5-year-old child. After returning to Japan, he worked at a strategic consulting firm and started JAYID, a strategic public relations company, in 2018.
■Strategic Public Relations Jade’s SNS and blog
* □Instagram*
Learn the basics of public relations with cat manga ♪ Jade’s official account aiming to become a super PR with cute new PR Nekoko and senior Mimi ♪
https://www.instagram.com/nekokoho/
* □note*
Strategic public relations consultant x global education mom I’m sending out information about public relations, the diary of a female entrepreneur, global education for my two children, and international school as I come up with them.
https://note.com/jayid_nanako/
Company name: Jade Co., Ltd.
Head office location: 2F, Central Building, 1-1-5 Kyobashi, Chuo-ku, Tokyo Business content: Support for corporate public relations and branding activities Main clients: Prime market listed companies, major foreign companies that have expanded into Japan, domestic and overseas unicorn companies Official website: https://jayid.co.jp/
“April Dream” is a project by PR TIMES in which companies broadcast their dreams that they hope to eventually come true on April 1st. We are seriously aiming to make this dream come true.
*About details about this release*
https://prtimes.jp/main/html/rd/p/000000005.000100106.html
*Download press release materials*
https://prtimes.jp/im/action.php?run=html&page=releaseimage&company_id=100106&release_id=5