[Sato Pharmaceutical Co., Ltd.] Sato Pharmaceutical Co., Ltd. will start rolling out “Satoyaku” as a corporate brand from April 1st.
*View in browser* *Sato Pharmaceutical Industry Co., Ltd.*
Press release: April 1, 2024
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Sato Pharmaceutical Co., Ltd. will start rolling out “Satoyaku” as a corporate brand from April 1st.
*～Accelerate growth strategy centered on the brand “Satoyaku” that is familiar to everyone～*
Sato Pharmaceutical Industry Co., Ltd. (Headquarters: Kashihara City, Nara Prefecture, Representative Director: Masahiro Sato) will begin branding with “Satoyaku(R)” as a company-wide brand.
In order to increase consumer awareness of Sato Pharmaceutical Industries and its own brand products, we developed the “Satoyaku(R)” logotype as a familiar and easy-to-remember nickname, and updated the corporate key visual as well as the corporate site and EC site. Masu. Sato Pharmaceutical Industry currently has a management Vision 2030, and in addition to conventional contract manufacturing, we will make full-scale efforts to strengthen sales of our own brands. In order to realize this initiative, we have adopted the slogan “Familiar The entire company is working together to become a healthcare company that is loved by people.
With the nickname “Satoyaku,” we will develop general distribution channels such as drug stores and overseas markets, and contribute to the health and hygiene of as many people as possible through our products.
[Thoughts behind FAMILIAR with PEOPLE]
The company was founded in 1947 as a pharmaceutical drug business, and since then has expanded its business to include contract manufacturing of pharmaceuticals. We have been in business for over 75 years as a leading company in the pharmaceutical contract processing industry, with our strengths in manufacturing technology and quality control for oral solid dosage forms. In addition, in the future, we will also focus on developing our own Satoyaku brand products from the healthcare field, including pharmaceuticals, health foods, and cosmetics.
[Satoyaku no Yakusoku]
At Sato Pharmaceutical Industry, we will continue to evolve as a healthcare company that is familiar to people, working closely with our customers and supporting their health.
Based on our company motto of “Contributing to the health and hygiene of the people,” we will continue to add to the know-how we have cultivated over the 70 years since our founding, and take on the new goal of developing the “Satoyaku” brand.
[“Satoyaku(R)” logotype]
[Design concept]
The 45-degree and 90-degree typography symbolizes a disciplined company. The emblem is a combination of “S,” “Y,” and “K” to create a “Japanese” feeling, and is organized in an octagon shape reminiscent of a family crest.
[“Satoyaku (R)” corporate key visual]
[Goods using the Satoyaku (R) logo mark]
Muffler Towel
clear file
T-shirt
*Satoyaku original goods will be sold on EC sites etc. in the future.
[Renewal with Satoyaku (R) mark]
From April 1, 2024, our website and online shop will be fully renewed. Please take a look.
★Corporate site http://www.sato-yakuhin.co.jp/
★EC site https://www.satoyaku.jp/
*About details about this release*
https://prtimes.jp/main/html/rd/p/000000007.000138078.html
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