Wealth Navi Co., Ltd.
Wealth Navi will begin airing a new commercial on May 10th (Friday) in which Satomi Ishihara blows away all your worries about asset management, saying, “Everything is done automatically!”
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WealthNavi Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director and CEO: Kazuhisa Shibayama), which provides Japan’s No. 1 robo advisor (*1) in terms of assets under management and number of managers, “WealthNavi” A new TV commercial starring actor Satomi Ishihara will begin airing on terrestrial TV from Friday, October 10th.
[Image 1: https://prtimes.jp/i/14586/334/resize/d14586-334-59a35f736f2cd15ef2a0-0.jpg&s3=14586-334-feb67fd113170cabffe0c5e5b0e0411d-1920×1005.jpg] The robo-advisor “WealthNavi” is a service that automatically manages “long-term, accumulation, and diversification” assets from your smartphone or PC. It has been used by more than 380,000 customers (*2), mainly working people who are busy with work and family, and has been praised for its ability to utilize NISA, the ease of use of the app, and support for continuing long-term investments. Masu. With the launch of the new NISA in 2024, personal asset management has become more accessible. By using Satomi Ishihara, who is highly popular among working generations, as the commercial character, we hope to help more people learn about the features of “WealthNavi” and contribute to solving personal financial problems. thinking about. ■About the new TV commercial
Whether you’re starting asset management or just starting out, you’re bound to face a variety of concerns.
Satomi Ishihara will narrate the feelings of such people.
When I try to research to start asset management, I feel overwhelmed by difficult words such as “NISA,” “risk diversification,” and “portfolio.”
I’ve started asset management, but my assets, such as Japanese stocks and US stocks, go up and down, and I can’t relax.
“For you!” Mr. Ishihara introduces Wealth Navi on his smartphone. Please pay attention to Mr. Ishihara, who easily pushes away the troublesome tasks (=balloons) such as researching, choosing, buying, reviewing, etc. by saying, “Everything is done automatically!”
[Image 2: https://prtimes.jp/i/14586/334/resize/d14586-334-5e7e35038826fd6037c8-2.jpg&s3=14586-334-c621fa6a523e28a1cc5da98ff4c5fefa-1920×1080.jpg] ■TV commercial overview
Title: Wealth Navi “Too difficult” edition/“I can’t relax” edition Broadcast period: From Friday, May 10, 2024
Broadcast area: Terrestrial (Kanto/Kansai)
Performer: Satomi Ishihara
・Too difficult edition
CM video (15 seconds): https://youtu.be/4Zfy26uG0f4
・I can’t relax
CM video (15 seconds): https://youtu.be/KZFscao0v3I
■Satomi Ishihara’s comment
-What are your thoughts on the shoot?
It was filmed using balloons, but I wondered if they were going to use CG, but it turned out it was all real. There is also a scene where she is riding a white balloon. I had never had the experience of riding on a soft, fluffy balloon instead of on a balance ball, so I was excited. -What is your impression of Wealth Navi’s services?
I have the impression that asset management is difficult to get into, but I felt that wealth, a service that truly helps you navigate wealth, is something new. I think this is a service that is easy to put into action, even for beginners like myself.
-Is there anything new you would like to start?
It’s calligraphy. I often type on my smartphone, but I also like writing. As I write, I think there is a beauty that can only be achieved by handwriting. I’ve never learned it before, so I’d like to try it.
Making video: https://youtu.be/7zodAwx50j4
■Performer profile
[Image 3: https://prtimes.jp/i/14586/334/resize/d14586-334-fadbdb493cdec522c906-5.jpg&s3=14586-334-1cecde14ba7b9d8fdae28db986102a15-2025×2700.jpg] Born on December 24, 1986. Born in Tokyo.
She won the Grand Prix at the 27th Horipro Talent Scout Caravan “Pure Girl 2002″ and began her acting career in earnest.
In 2003, he won numerous film awards including the 27th Japan Academy Award for Best New Actor for his film debut, “My Grandpa.” Since then, he has been active in various movies and dramas.
Recent appearances include the movie “Settlement! Chushingura” (2019), the drama “Unnatural” (2018), the drama “Heaven? ~Gokuraku
Restaurant~” (2019), and the stage play “Asian Woman” (2019) (2021), drama “Unsung Cinderella: Hospital Pharmacist’s Prescription” (2020), stage play “All’s Well that Ends Well”, starring role in the drama “Love Deep” (2021), movie “And the Baton Was Passed” (2021), starring in the drama “Destiny” (April 2024), starring in the movie “Missing” (May 2024), and movie “The Last Mile” (released in summer 2024). *1 Comparison of online-only providers based on the Japan Investment Advisors Association’s “Contract asset status (latest version) (as of the end of September 2023), “Wrap business” and “Discretionary investment business”, researched by Wealth Advisors (2023) (as of December)
*2 As of December 31, 2023. Customers with assets in custody of 1 yen or more ■Main features of robo-advisor “WealthNavi”
1. Automate asset management for “long-term, savings, and diversification” Using the power of technology, we automate the “long-term,
accumulation, and diversification” asset management practices practiced by wealthy individuals and institutional investors around the world. Based on the theory advocated by a Nobel Prize winner, we make diversified investments in 12,000 stocks from approximately 50 countries around the world through carefully selected ETFs (Exchange Traded Funds). Everything from asset allocation decisions to order placement, savings, rebalancing, and tax optimization is done automatically.
We have published our asset management algorithm in a white paper, which anyone can view on our website.
2. Services for the busy working generation
It is mainly used by working people in their 20s to 50s. By simply answering five questions from your smartphone or computer, you can propose an investment plan tailored to each individual and check the status of your assets at any time. Even the busy working generation can easily manage assets for the future in their spare time. 3. Supporting comfortable asset management with a variety of functions “Omakase NISA,” which allows you to manage your assets while taking advantage of the tax-free benefits of NISA (Small Investment Tax Exemption System); “Life Plan,” which supports you in achieving your asset management goals; and “Militre (small amount ETF trading), which allows you to create an optimal portfolio even with a small amount. We support our customers’ comfortable asset management with a variety of functions such as The core technologies of “Automatic savings with rebalancing function” and “Automatic tax optimization (DeTAX) function*” have been patented.
*There are conditions for the application of automatic tax
optimization (DeTAX), and it does not guarantee that the tax burden will be deferred.
Four. Fees are up to 1% per annum, even better with NISA
The fee is a maximum annual rate of 1% (1.1% including tax) of the assets under custody (*1). If you use NISA, the fee will be reduced depending on the usage situation. According to a trial calculation, if you deposit money only through automatic savings, the annual fee for a NISA account will be approximately 0.63 to 0.67% (0.693 to 0.733% including tax) (*2).
*1 Excluding cash portion. A discount fee of 0.5% per annum (excluding cash portion, 0.55% including tax) will be applied to the portion of assets in custody exceeding 30 million yen.
*2 Estimated amount based on automatic deposit only and the balance ratio between the “Accumulation Investment Limit” and “Growth Investment Limit” remains the same after the deposit is made. If the asset valuation changes due to market fluctuations, the fees for the entire NISA account will also change. For the old NISA until 2023, the fee will be 1% per year (1.1% including tax).
■Company overview
Company name: WealthNavi Inc. (English name: WealthNavi Inc.) Representative: Representative Director and CEO: Kazuhisa Shibayama Established April 28, 2015
Address: Shibuya East Exit Building 9F, 2-22-3 Shibuya, Shibuya-ku, Tokyo Capital 11,919,441,767 yen *As of March 31, 2024
URL https://corp.wealthnavi.com/
Business content: Financial products trading business
Kanto Local Finance Bureau (Kinsho) No. 2884
Member Association: Japan Securities Dealers Association
Japan Investment Advisors Association
Japan Payment Services Association
More details about this release:
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