NANDOMI LLC
Toward a next-generation regional media business model: Nijiiro Komachi Co., Ltd. accelerates DX promotion in Chiba Prefecture with NANDOMI LLC through transfer of web media business
[Strengthening PR for companies in Chiba Prefecture] Realize next-generation PR for companies in Chiba Prefecture by leveraging 200,000 PV per month
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Nijiiro Komachi Co., Ltd. (location: Ichihara City, Chiba Prefecture, Representative Director: Seiichi Takemasa), which operates a web media business in Chiba Prefecture, has announced that the media platform “Nijiiro Komachi” will be transferred to NANDOMI on April 30, 2024 (Tuesday). Transferred to a limited liability company (location: Shibuya-ku, Tokyo, CEO: Toshiki Uchino).
We would like to inform you that this transfer was carried out as part of NANDOMI LLC’s (hereinafter referred to as “NANDOMI”) business expansion strategy.
[Image: https://prtimes.jp/i/116088/1/resize/d116088-1-c5fae0b645fcdf16d7b2-0.png&s3=116088-1-cc7e40d772820300b964c22724c9a0cf-851×315.png ]
Background of business transfer
This business transfer aims to diversify our business and strengthen our competitiveness in the market, and we aim to strengthen our core business of marketing.
We are proceeding with the integration of our advertising and media businesses. As part of this strategy, we aim to maximize business synergies between both parties.
Business transfer details
What will be transferred is the web media business operated by Nijiiro Komachi Co., Ltd. (hereinafter referred to as “Nijiiro Komachi”) in Chiba Prefecture. This project has received support from many local residents and local businesses as a web platform that provides community-based information. NANDOMI will inherit this business and further enhance its services while collaborating with the existing digital marketing business.
Expected effect
With this business transfer, NANDOMI is expected to further expand its support in the area of DX support (store customer attraction business, SNS business, web marketing business, management interview media business). In addition, through the web media business, NANDOMI will strengthen its own digital marketing capabilities and provide business growth for its clients.
You can expect.
Continued efforts
Seiichi Takemasa will be appointed as a director of NANDOMI and will strive to provide further value in DX support, marketing support, and regional revitalization projects.
The main purpose of M&A is not only to expand the company’s size, but also to create business synergies and increase competitiveness over the medium to long term.
・Realization of LTV improvement for companies in Chiba Prefecture (stores, facilities, associations)
・Establishment of a new platform by implementing AI
・Providing value for regional revitalization
More details about this release:
https://prtimes.jp/main/html/rd/p/000000001.000116088.html