To all those involved in the media
Leverage Co., Ltd.
“I’m so noisy! I was thinking of doing it now!” Gratitude and regret for my mother that I didn’t realize back then Posting a thank you letter advertisement in a place of memories
……
The fitness brand “VALX” operated by Leverage Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Masayuki Tadaishi, hereinafter referred to as “Leverage”) will open on May 10, 2024 (Leverage) in conjunction with “Mother’s Day”. For 6 days from Friday (Friday) to May 16, 2024 (Thursday), poster advertisements expressing gratitude to mothers will be displayed at Tsukada Station in Chiba Prefecture. Tsukada Station in Chiba Prefecture is a place of great memories for the Leverage employee who wrote this letter, and it is filled with the feelings of gratitude he had for his mother, something he did not realize when he was young.
Leverage, whose mission is to “create unprecedented enthusiasm,” will be posting poster advertisements expressing gratitude to mothers on Mother’s Day at “Tsukada Station” in Funabashi City, Chiba Prefecture, a place where employees have fond memories. Posted on.
At Leverage, this Mother’s Day project was born out of our desire to be a brand that supports our employees and is close to those who work hard, rather than just being a delicious protein company.
[Image 1: https://prtimes.jp/i/24045/402/resize/d24045-402-efcf4bb2a920156f2bd1-0.jpg&s3=24045-402-651ba3428396110df665c02bedc17c74-3900×2759.jpg] “Hurry up!” “I was thinking of doing it now!”
Have you ever had such an exchange in your childhood?
At that time, I didn’t realize how great my mother was and how much love she had for me.
It’s always after time that I regret why I said something like that. Isn’t there a lot of people who realize for the first time in the working world how much love they were surrounded by things that they used to take for granted in the past?
An employee who has a hidden desire to express his gratitude to his mother and to give something back
We posted a letter advertisement at Tsukada Station in Chiba Prefecture, a place where we have fond memories with our mothers. Everyone is usually too shy to say anything, but if you don’t say it, you’ll probably regret it.
Why not take this opportunity to express your feelings?
In the future, Leverage will continue to engage in various initiatives that will not only help the fitness industry, but also make people’s bodies and minds stronger, richer, and passionate.
[Full text]
“I don’t want to go to school”
Thank you for not being angry at me that day.
thank you.
“Hurry up!”
“I was thinking of doing it now! It’s so loud!”
The only way I could convey my feelings was by playing catchy words. Still, I’m tired after work
My mother dropped me off and picked me up when I was immersed in tennis. When I was in middle school, my friend broke my favorite stationery. Sad, frustrated, and angry, I snuck out of school and returned home. I’m sure he’ll get angry anyway.
That’s what I thought, but a nearby set meal restaurant took me there without asking anything.
Unlike the usual conversations where we were sharing our emotions, Mom listened to me quietly.
That day, I thought, “Wow, you surprisingly understand me.” Before I knew it, my rebellious period was over and I became an adult. Although my mother is family, she has become like a close friend to whom I can talk about anything.
Even now, I’m sorry for calling you when I had nothing to do during work. When something makes me happy, the first thing that pops into my mind is your face.
I hope you are proud of me working here.
I hope that what I have gained from working here can make my mother healthy and happy.
Actually, I have a goal for my mom.
It’s still a secret though. But I will give back a lot.
So please continue to be a great mother who will always be by your side, like your best friend.
Thank you as always, I love you.
Kaho
[Image 2: https://prtimes.jp/i/24045/402/resize/d24045-402-865e9d0995237dbd3a03-1.jpg&s3=24045-402-1d102026dab693b74b9abd23018ce7ef-2469×1852.jpg]
[Image 3: https://prtimes.jp/i/24045/402/resize/d24045-402-63f2c42f8d6e6a93675f-2.png&s3=24045-402-2909e65457c3c897a4dd7f906d0c3a94-3000×2250.png ]
[About VALX]
VALX is a fitness brand that continues to pursue “authenticity” and always develops products and services that are in sufficient quantity, high quality, and at the cutting edge of the times. We offer supplements, apparel, training goods, and fitness gyms supervised by trainer world legend Yoshinori Yamamoto. The YouTube channel “Yoshinori Yamamoto Muscle Training University – VALX” operated by the company has over 710,000 subscribers, and the total number of SNS subscribers exceeds 1.3 million.
[Leverage Co., Ltd. Company Profile]
・Protein supplement and fitness brand “VALX” https://shop.valx.jp/ ・24-hour fitness gym “VALX GYM” https://gym.valx.jp/
・Trainer Agency, a comprehensive service search site specializing in personal trainers
https://www.trainer.agency/
Company name: Leverage Co., Ltd.
Representative: Masayuki Tadaishi, Representative Director
Head office: MFPR Shibuya Nanpeidai Building 2nd and 3rd floor, 16-11 Nanpeidai-cho, Shibuya-ku, Tokyo (general reception)
Business content: D2C business, media business, fitness business Established: May 2006
Capital: 90 million yen
TEL: 03-6455-0045
FAX: 03-6455-0046
URL: https://www.lev.co.jp/
More details about this release:
https://prtimes.jp/main/html/rd/p/000000402.000024045.html