Design studio CULUMU begins supporter collaboration with Nono Fest Executive Committee, a general incorporated association aiming to make the mind barrier-free
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Press release: May 14, 2024
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Design studio CULUMU begins supporter collaboration with Nono Fest Executive Committee, a general incorporated association aiming to make the mind barrier-free
*Deepening collaboration in CULUMU Research, which aims for
co-creative research*
Design studio CULUMU begins supporter collaboration with Nono Fest Executive Committee, a general incorporated association aiming to make the mind barrier-free
*Overview of supporter collaboration between design studio CULUMU and Nono Festival Executive Committee*
CULUMU Research is a co-creation research service that will be available from spring 2024. At design studio CULUMU, we have implemented many inclusive design projects that incorporate the process of co-creation, and now we have launched CULUMU Research as a service that values matching with rare N=1 stakeholder monitors and research functions. Was born.
This collaboration with supporters will enable co-creative research and inclusive design with stroke survivors and medical professionals. Number of stroke patients
Symptom stages of stroke patients
Stroke is a disease in which the brain is damaged due to blockage or rupture of blood vessels in the brain. When a stroke occurs, the physical and language functions controlled by the affected brain may be lost, and in some cases, death may occur.
Thanks to advancements in medical care and the development of emergency systems, stroke has become a non-fatal disease, but the impact of stroke is significant, and a characteristic of stroke is that it often severely disrupts the patient’s daily life.
Stroke used to be the number one cause of death for Japanese people, but the mortality rate has decreased in recent years, and it now ranks 4th (1st place is cancer, 2nd place is heart disease, and 3rd place is old age).
However, this is because the number of patients dying has decreased due to improved emergency medical care and advances in treatment methods, and the number of patients is still high.
In terms of nursing care, it has been shown that the number of people who require nursing care due to cerebrovascular diseases, including stroke, is second only to dementia.
Stroke Festival (commonly known as Brain Festival) is a shared experience where stroke victims, medical professionals, their families, and healthy people can come together and say to each other, “That event was fun,” to promote understanding of illnesses and disabilities. , a festival held with the hope of deepening
understanding of each other’s positions.
The people who participate in Nono Fest’s events and activities do not have a disability or a healthy background.
We will learn about people who have suffered a stroke, care
recipients, and people with disabilities, recognize each other, eliminate the barriers between people with disabilities and healthy people, and make the world more gradated. We would like to hear from all companies, local governments, and organizations who would like to join us.
Inclusive design starting from stroke survivors and people with disabilities *Information on joint seminar*
5/23 (Thursday) 19:00-20:00 Design studio CULUMU and partner organization “Nobu Fest” will talk about the knowledge and ideas required in current DE&I regarding the support for people with disabilities that companies are currently required to have, including examples. You can learn.
Employment and reinstatement of people with disabilities, corporate DE&I, and workplace inclusive design
Participate in the seminar (free)
* Philosophy of inclusive design studio CULUMU *
Vision: “Designing a prosperous society without barriers”
CULUMU is an inclusive design studio that co-creates value with diverse people and society, with the vision of “designing a prosperous society without barriers.” So far, we have provided support for new businesses based on social issues and design support for businesses that address DE&I.
In order to embody CULUMU’s mission of “becoming a true spokesperson for diverse people,” we will reach out to people from social minorities and those who are involved in social issues. We have started offering “CULUMU Research,” a research service that contributes to a deeper understanding of tacit knowledge derived from people’s life histories, circumstances, and occasions.
Through this research service, we are able to find out not only the needs of typical and standard consumers and users, but also those of social minorities. In response to needs such as “I want to access the voices of minorities” and “I want to understand what kind of diversity I should consider in the first place as a company that has started initiatives for reasonable accommodation (assessment, accessibility evaluation)”, we aim to support corporate growth. We hope to create opportunities.
*What is CULUMU Research*
CULUMU Research
CULUMU Research is a research service launched by inclusive design studio CULUMU. We aim to be a research service that supports companies in business development and accelerates user-centered approaches that can incorporate the voices of diverse people in future society, such as the elderly, people with disabilities, and foreigners.
About CULUMU Research
Features
1. Mechanism to recruit candidates based on their characteristics and experience The path to meeting N=1 is not only based on basic attributes that are objectively easy to understand, such as demographic attributes, but also based on a wide variety of invisible characteristics (special experiences, disabilities, efforts to address social issues). You can meet candidates for your research.
➋Widely reach even rare attribute monitors
Members who can request surveys include a wide variety of people, including the elderly, people with disabilities, maternity mothers, LGBTQ+ people, children with developmental disabilities, foreigners, and people in the medical, welfare, and educational fields.
Quantitative information such as numbers and percentages is based on a rare survey panel through connections with more than 3,000 NPOs and NGOs on the donation platform Syncable and rich connections with social minorities and experts on social issues. We provide qualitative research methods to understand and discover the values and psychology of each individual, which cannot be expressed through data.
3. Generous support from qualitative research specialist staff At each stage of the process, including survey form design,
aggregation, and analysis, our dedicated staff will provide careful support to ensure that your survey achieves its objectives. In addition, because we provide design studios, we are able to provide comprehensive support for various corporate needs and projects that go beyond research, from research to subsequent business support and design production, depending on your wishes.
*Information about inclusive design workshop and DE&I workshop* Inclusive design workshop
Inclusive design workshop We provide inclusive design support, UX and UI design, and corporate support for business development, including the elderly, people with disabilities, foreigners, etc.
We offer “Inclusive Design Workshops” where you can experience a user-centered approach that incorporates the voices of diverse people in the future society (to date, the total number of participants has exceeded 1,000, and the satisfaction rate is over 97%). .
This approach uses inclusive design cards developed based on the experiences of CULUMU’s past projects and NPOs supported by STYZ to design from the perspectives of a variety of people, including the elderly and people with disabilities.
We have introduced it not only for DE&I of consumers who use our services and products, but also for DE&I of our own organization’s instructors. We are currently offering workshops on building organizations to support people affected by stroke, so if you are interested, please feel free to contact us.
Future plans
CULUMU Research will continue to be updated with features such as easier monitor recruitment and researcher registration system. In addition, the design studio CULUMU is working on continuous information dissemination.
Please see below for main seminar information.
* event*
https://culumu.com/event
* Useful guide *
https://culumu.com/research
*General Incorporated Association Brain Festival Executive Committee*
Brain Festival Executive Committee
Increase the self-efficacy of stroke survivors, feel their own potential, and encourage them to participate in society. Healthy people can collaborate with stroke survivors in various activities and have fun together, making their minds barrier-free. It is a non-profit organization whose purpose is to achieve.
Philosophy/Vision
* “Eliminating the barriers between people with disabilities and able-bodied people, making the world a gradation” *
Representative Director Junya Kobayashi
Representative Director Junya Kobayashi
Stroke Festival Representative
NPO Japan Association of Friends of Stroke Patients
Stroke Experienced/Certified Physical Therapist (Stroke)
*About CULUMU*
CULUMU, operated by STYZ Co., Ltd., is a company that promotes co-creation with diverse people and society.
Inclusive Design Studio. It is possible to incorporate the voices of diverse people in future society, such as the elderly, people with disabilities, and foreigners (involve them from the upstream process of manufacturing).
We will make a user-centered approach the norm in manufacturing. URL: https://culumu.com/
*Accessible website construction service*
In order to create inclusive products, CULIUMU will carry out unique accessibility efforts.
We create accessible websites using two main approaches.
* 1. Criteria-based evaluation based on web accessibility evaluation items * – WCAG (Web Content Accessibility
Web accessibility will be evaluated in accordance with the evaluation items of the Guidelines. In addition to diagnostic tools, we also conduct verification using assistive technologies such as screen readers and screen magnification, and conduct evaluations and improvements based on standards.
* ➋Qualitative evaluation by lead user*
– We will ask people with disabilities and elderly people to actually operate the system and identify issues and areas for improvement.
– Incorporating the voices of actual parties, which cannot be determined using tools or general standards, can make it more realistic and practical.
“Accessible website construction service” that helps improve website accessibility
* About CULUMU Research *
inclusive design studio
CULUMU provides “CULUMU Research”, a research service that supports companies in business development and accelerates user-centered approaches that can incorporate the voices of diverse people in future society, such as the elderly, people with disabilities, and
foreigners. Masu. Based on a research panel that gathers a large number of rare N=1 people through connections with more than 3,000 NPOs and NGOs, we provide matching and qualitative research methods with diverse people, including people who have been difficult to reach in the past. To do.
URL: https://culumu.com/research
* Document download page *
We publish various independent surveys and case studies in white papers. URL: https://culumu.com/downloads
* About recruitment information *
CULUMU is looking for people who are interested in inclusive design. We are looking for a designer who will work with UX designers, UI designers, PMs and engineers to develop digital products as a design partner for a wide range of companies, from major companies to startups.
URL: https://www.wantedly.com/companies/styz/projects
* Company Profile *
Company name: STYZ Co., Ltd.
Address: Quest Court Harajuku 102, 3-59-4 Sendagaya, Shibuya-ku, Tokyo 151-0051 URL: https://styz.io/
Mail: contact@culumu.com
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