[Adastria Co., Ltd.] “niko and
“…” collaborates with pure cafes, public baths, and town Chinese restaurants under the theme of “Shitamachi Renaissance”! Online pre-orders for limited items will start from Friday, May 31, 2024.
*View in browser* *Adastria Co., Ltd.*
Press release: May 31, 2024
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“niko and
“…” collaborates with pure cafes, public baths, and town Chinese restaurants under the theme of “Shitamachi Renaissance”! Online pre-orders for limited items will start from Friday, May 31, 2024. *With the image of a day off enjoying a day in the downtown area, we have developed six downtown collaborations including “Western Sweets/Café Bonbon,” “SENTO FOREVER,” and “Gyoza no Manchu”* * “Play
Adastria Co., Ltd. (Headquarters: 2-21-1 Shibuya, Shibuya-ku, Tokyo, President and CEO: Kimura
“Niko and
… (Nicoand)” will collaborate with nostalgic downtown cafes, public baths, and town Chinese restaurants under the theme of “Downtown Renaissance.” “Western confectionery/cafe
From May 31, 2024 (Friday), limited collaboration items related to six downtown areas such as “Bonbon”, “SENTO FOREVER”, and “Gyoza no Manchu” will be available at “niko”.
Pre-orders will begin at the official web store .st for “and…”. *
“Niko and…” is the brand’s “uni9ue”
We are developing projects that propose unique products and
experiences through the nine elements of “sensations” (clothing, food, housing, play, knowledge, health, travel, sound, and LOCAL). This project will start from Friday, June 21, 2024 at the flagship store “niko and…
This is one of the “Shitamachi Renaissance” projects carried out at some stores including “TOKYO”. After drinking tea at a pure cafe, taking a bath in a public bath, and eating local Chinese food after the bath, we imagined a day off in the downtown area.
and…” I edited it from a unique perspective.
A collaboration between Jun Kissa and Nagoya’s leading Western confectionery and cafe
We offer photo T-shirts and miscellaneous goods with a nostalgic atmosphere. The public bath is “SENTO”
FOREVER” and “Jujo-yu,” as well as “Sauna no Umeyu” in Gojo, Kyoto, which was continued by “Yutonamisha” whose motto is “never erase public baths from Japan,” and “Minatogawa” in Minatogawa, Kobe. We sell custom-made apparel with “Yu”. Machichuka will focus on collaborating with Gyoza no Manchuria, known for its catchphrase “30% Delicious!!” and offer unique limited edition items that will help you enjoy a day in the downtown area.
* ■Outline of “Shitamachi Renaissance” collaboration items * Pre-order sales date: May 31, 2024 (Friday) 10:00~ sequentially *Available only on the official web store .st
Reservation site URL:
https://www.dot-st.com/nikoand/disp/itemlist/?dispNo=002100699 *Pre-order sales for some products.
*The reservation will end as soon as the reservation limit is reached. Release date: June 21, 2024 (Friday) 10:00~ Released sequentially Stores: Aeon Mall Asahikawa Nishi, LaLaport TOKYO-BAY, TOKYO Futakotamagawa Rise S.C., Yokohama Bay Quarter, Aeon Mall Hakusan Aeon Mall Toyokawa, Mozo Wonder City, Kobe Harborland Umie
LaLaport Fukuoka, official web store .st
*The available items and content may differ depending on the store. Special site: https://www.nikoand.jp/shitamachi_renaissance/ *Released at 10:00 on Friday, June 21, 2024
* ■Collaboration item details (some product excerpts) *
* -Jun cafe- *
* “Western sweets/cafe Bonbon” collaboration*
We offer photo T-shirts with a nostalgic exterior printed on them and miscellaneous goods with the trademark bear character as a motif. Product name: Stacking glass
Price: 990 yen (tax included)
Color options: 01: Bonbon
Size: Free
Product name: Bonbon Menuty
Price: 5,500 yen (tax included)
Color options: white/blue
Size: M/XL
* -Public bath- *
* “SENTO FOREVER” collaboration *
We will be developing miscellaneous goods with designs inspired by rubber ducks floating in bathtubs and public bath tiles.
Product name: Chewy cushion
Price: 2,750 yen (tax included)
Color options: Blue
Size: Free
Product name: Mesh knapsack
Price: 2,420 yen (tax included)
Color options: Blue
Size: Free
* “Jujoyu” collaboration *
A limited collaboration T-shirt with a glittering Jujoyu sticker on the front and a bathroom crab motif embroidered on the sleeve, as well as a T-shirt with an eye-catching sign logo that symbolizes Jujoyu in the design. To do.
Product name: Jujoyu Kaniti
Price: 5,500 yen (tax included)
Color options: light green, light blue
Size: M/XL
Product name: Jujoyu Sainty
Price: 4,950 yen (tax included)
Color options: white, light blue
Size: M/XL
* “Umeyu” collaboration *
The popular “Umeyu Logoti”, which is sold every season at “Umeyu”, has a catchy logo color in a limited collaboration, and the large red, yellow and green neon signboard that marks “Sauna no Umeyu” gives it a retro look. We offer photo T-shirts with back prints.
Product name: Umeyu Logoti
Price: 4,950 yen (tax included)
Color options: white, charcoal, purple
Size: M/XL
Product name: Umeyu Photo Tea
Price: 5,500 yen (tax included)
Color options: white, off-white
Size: M/XL
* “Minato Kawayu” collaboration *
A limited collaboration with the popular Neon Photo Tea at
Minatogawayu, we are developing a T-shirt with a vertical bath mark embroidered on the chest and Minatogawayu neon printed on the back. Product name: Minatogawayu neon tea
Price: 6,050 yen (tax included)
Color options: white, light gray
Size: M/XL
* -Machi Chinese food- *
* “Gyoza no Manchuria” collaboration *
We are developing impactful miscellaneous goods with the catchphrase unique to “Gyoza no Manchu” and the mascot character “Ran-chan” designed.
Product name: Kinchaku
Price: 1,540 yen (tax included)
Color options: Yellow
Size: Free
Product name: Eco bag
Price: 2,970 yen (tax included)
Color options: Yellow
Size: Free
* ・About “Western sweets/cafe Bonbon” *
Founded in 1948. A representative cafe in Nagoya that celebrates its 75th anniversary this year.
Since our founding, we have always maintained over 30 types of cakes, with the idea of “good products at great prices,” and we have carefully selected carefully selected ingredients so that you can enjoy freshly made delicious cakes at reasonable prices. We have a selection of cakes and a nostalgic atmosphere. In addition to desserts, they also offer toast and sandwiches. We also have a wide selection of take-out sweets.
-HP- https://cake-bonbon.com/
-Instagram- https://www.instagram.com/bonbon1949_nagoya/
* ・About “SENTO FOREVER” *
A project team whose vision is to “perpetuate public bath culture” and create excitement through design. We create opportunities to visit public baths by planning and managing events themed around public baths and saunas, curating creators, producing spaces, and designing goods.
-HP- https://sentoforever.studio.site/
-Instagram- https://www.instagram.com/sentoforever/
* ・About “Jujoyu” *
A public bath with a retro cafe attached to an old-fashioned bathhouse. A carefully selected cafe menu will welcome you.
The sauna room, cold bath, and rest space, all designed with kindness and love, have received rave reviews from enthusiasts.
-HP- https://jujoyu37.base.shop/
-Instagram- https://www.instagram.com/jujoyu_sento/
* ・About “Yutonamisha” *
Yutonamisha specializes in the succession of public baths, with the motto “We will never eliminate public baths from Japan.” Since taking over Sauna no Umeyu in 2015, I currently manage nine public bathhouses that were on the verge of going out of business across Japan. The lobby was renovated when we took over the business, making it easy for those new to public baths to enter.
-HP- https://yutonamisha.com/
* ・About “Gyoza Manchuria” *
The slogan is “Making people healthy and happy with delicious gyoza.” A Chinese restaurant chain that prides itself on homemade dumplings made with domestic ingredients and freshly prepared ingredients. 102 directly managed stores, mainly in Tokyo and Saitama. This year marks the 60th anniversary of our founding.
-HP- https://www.mansyu.co.jp/
-Instagram- https://www.instagram.com/gyouzanomansyu/
* ■About “niko and…” *
“niko and…” is a “style editorial” that sells apparel, miscellaneous goods, furniture, and food and beverages.
We have a lineup of items that are not only practical, but also have a sense of humor, and that will “encounter” unexpected surprises and discoveries that will eventually “fit” your lifestyle. Based on this message. We are developing our business for men and women in their 20s and 30s.
142 stores nationwide (as of April 2024, including web store). -Official web store .st (dot Esty) – https://www.dot-st.com/nikoand/ -Official brand site- https://www.nikoand.jp/
-Instagram- https://www.instagram.com/nikoand_official/
* ■About Adastria Co., Ltd. *
Adastria Co., Ltd. (Representative Director and President: Kimura Osamu) is a casual fashion store chain with approximately 1,500 stores in Japan and overseas, carrying over 30 group brands such as Global Work, Nicoando, and Lawry’s Farm. Celebrating its 70th anniversary in 2023, Play
With our mission of “fashion!”, we aim to become a “good community co-creation company” that creates an open community where people and information can exchange and creates new value.
-Headquarters location- Shibuya Hikarie, 2-21-1 Shibuya, Shibuya-ku, Tokyo 150-8510
-URL- https://www.adastria.co.jp/
*About details about this release*
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