HARTi Co., Ltd.
New models X and Y announced from self-photo booth “HARTi Photo(R)” Collaborating with JOYSOUND to provide new karaoke experience value Introduced at New Côte d’Azur Atsugibayashi store and JOYSOUND Odawara store
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HARTi Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director: Yuya Yoshida, hereinafter referred to as the Company), which aims to create infrastructure for the cultural industry with the corporate philosophy of “Creating an economy where sensibilities circulate”, is a self-photo booth “HARTi Photo”. (R)” new models X and Y have been released. In addition, with this release, we will collaborate with XING Co., Ltd. (Headquarters: Mizuho-ku, Nagoya, President: Yasushi Mizutani), which develops JOYSOUND, and will install these new models in karaoke stores. We offer a new experience value of “capturing moments in photos.”
Target stores include New Côte d’Azur Atsugibayashi store operated by Kaikatsu Frontier Co., Ltd. (Headquarters: Tsuzuki-ku, Yokohama City, Kanagawa Prefecture, President and CEO: Fumiaki Takeshima), and Standard Co., Ltd., a subsidiary of Xing that operates karaoke stores nationwide. (Headquarters: Minato-ku, Tokyo, President and CEO: Yoichi Yoneda, hereinafter referred to as Standard) operates two JOYSOUND Odawara stores, and we plan to gradually expand the number of stores that have introduced it depending on usage.
■Introduction background Xing, a karaoke manufacturer, has developed the next generation entertainment platform “X PARK” with the concept of “a new experience that goes beyond common sense” along with the latest model “JOYSOUND X1”. With respect for music and a spirit of taking on challenges in unknown areas, we aim to make further leaps forward, and continue to take on the challenge of creating
entertainment that brings smiles to people’s faces and enriches their souls. In addition, JOYSOUND directly managed stores operated by its subsidiary Standard also offer a “Panorama Projector Room” where you can enjoy an overwhelming sense of reality with a 180-degree projector. We have created new value for karaoke with ideas that are not bound by conventional wisdom, such as by renting out sewing machines and attracting attention. Under these circumstances, we have teamed up with our company to launch a new initiative. The
introduction of a photo booth that allows you to capture the fun moments you had with your friends, co-workers, and family is a service that further enriches your karaoke experience, and is an initiative that will directly lead to “improving the value of new customer experiences.” I am convinced.
■“HARTi Photo(R)” new model overview “HARTi Photo(R)” is based on the concept of “creating a place where you can express your love” and focuses on expressing natural charm rather than processing or correction. It’s a self-photo booth. You can shoot with “limited frames” that collaborate with content such as art IP, and all shooting data (images and videos) can be saved on your smartphone for free. ●Model XModel I am. We also offer a variety of new ways to enjoy things, such as collaboration frames, as well as an automatic processing function that utilizes the much-talked-about AI to bring photos to a natural level. 1PLAY is 500 yen. (Note) ●Model YModel Y is an “overhead type” (photographed from above) photo booth that is the most talked about in Korea. Currently, only the “red” color housing is available. Shooting is set to 4 cuts by default. A camera is installed at the top of the box, and once you put money in, you can enter the box and take a photo! After shooting, you can choose the frame design and the number of additional shots for group shots. 1PLAY is 500 yen. (note)
●Model X
[Image 1: https://prtimes.jp/i/42267/80/resize/d42267-80-d6d925cf77d04dc69597-0.png&s3=42267-80-f1131d9b6b4c8d4802bc2de809585774-606×816.png ]
●Model Y
[Image 2: https://prtimes.jp/i/42267/80/resize/d42267-80-0899ce9ee0bf8d6d9390-0.png&s3=42267-80-5539dbac30112cd80dbb7e901ffd9e5b-606×818.png ]
■New store introduction Cote d’Azur Atsugibayashi Store 〒243-0816 5-12-10 Hayashi, Atsugi City, Kanagawa Prefecture JOYSOUND Odawara Store〒250-0011 Odawara Ekimae Building 6F, 1-2-1 Sakaemachi, Odawara City, Kanagawa Prefecture ■HARTi Co., Ltd. ) Company Profile Company Name: HARTi Co., Ltd. Location: 1st floor, Yusen Building, 2-3-2 Marunouchi, Chiyoda-ku, Tokyo 100-0005 Established: February 18, 2019 Capital: 70 million yen (as of the end of December 2022) *
Representative including capital reserves: Representative Director Yuya Yoshida Business details: 1. Development and provision of self-photo booth “HARTi Photo(R)︎” 2. Development and provision of app-type NFT platform “HARTi(R)︎”
HP: https://harti.tokyo/photo
(Note) Prices are as of May 30, 2024 and are subject to change without notice.
More details about this release:
https://prtimes.jp/main/html/rd/p/000000080.000042267.html