Benesse Holdings Co., Ltd.
– “Shinkenzemi Elementary School Course” Attitude survey of 18,000 elementary school students 2023 financial results ranking – The top 3 people you admire are “friends,” “mother,” and “Ai Hoshino”
~First time for athletes! “Otani” ranked in, “WBC” “Oshinoko” popular among elementary school students ~
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■The most impressive news was “war”, and “baseball” was also popular, including WBC championship, Hanshin championship, Otani player etc. ■Buzzwords include “minced meat” and “Why, why?” Words originating from YouTubers and TikTok are ranked for the first time
■ Desired occupation: No. 1 YouTuber for 4 consecutive years, wants to study English and programming for the future
Shinkenzemi Elementary School Course, a correspondence course provided by Benesse Corporation (Headquarters: Okayama City, President and CEO: Hitoshi Kobayashi), supports the learning and daily life of elementary school students. We conducted an awareness survey.
This survey started in 2020 and will be in its fourth year this year. The 2023 survey was conducted from November 10th to 26th, 2023 targeting 3rd to 6th grade members of the Shinkenzemi Elementary School Course, and 18,802 people (12,859 girls/4,728 boys/no gender) were surveyed. We received responses from 1,215 other people. The rankings convey how people have returned to their daily lives, have more opportunities to communicate with people around them, enjoy the things they love, and live their days with hope for the future. We will analyze the results of this survey and present them below along with the rankings.
“Shinkenzemi Elementary School Course” is a teaching material and instruction service that always stays close to the changes in elementary school students’ lives and consciousness that emerge from the results of this survey, and values each individual’s “positive attitude to take on challenges.” We will continue to support the improvement of learning/lifestyle habits, academic ability, and motivation to learn.
■“People you admire” ranking: “Shohei Otani” is the first athlete to enter the top 10
Q: Who is the person you admire? (free answer)
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In addition, we will continue to provide services to support our members and parents so that they can live a fulfilling life, such as “Tsunagaru Talk” scheduled to be released around January 25, 2024. “Shinkenzemi Elementary School Course” will continue to respond quickly to changes in children’s learning-related problems, as well as understand the likes of various children and connect those feelings to the fun of learning. We support children to develop the habit of learning independently, find dreams and goals that lead to the purpose of learning, and continuously develop their abilities to achieve those goals.
Shinkenzemi Elementary School Course “Information Transmission Bureau” https://sho-aka.benesse.ne.jp/sho/all/others/johostation/select.html A corner that delivers the latest teaching materials and educational information for the Shinkenzemi Elementary School Course, updated every Monday, by grade level. This is a video series that emphasizes increasing children’s desire to learn through story production that gathers “exciting energy.”
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