[NEET Co., Ltd.] Enjoy incorporating traditional Japanese techniques into fashion, and share them with the world
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Press release: April 1, 2024
April Dream Project
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Enjoy incorporating traditional Japanese techniques into fashion, and share them with the world
*With the hope that Japanese tradition and culture will continue and develop, we are disseminating “Kirikane Fine Jewelry” to the world from our Gunkan store in Paris. I also want to help the younger generation of Japan understand tradition and develop technology. * This press release is a dream sent out by a business operator who sympathizes with the April Dream project and wants to make April 1st a day full of dreams, hoping to make them come true soon.
The gold leaf is applied one by one by a skilled kirikaneshi. Our company supports April Dream, which aims to make April 1st the day to share dreams.
K.KIRIKANE (NEET Co., Ltd., Shibuya-ku, Tokyo, Representative Director) Kazuko Furuya) hopes for the continuation and development of Japanese tradition and culture, and through “Kirikin Fine Jewelry”, we aim to transmit the wonderful innovations of Japanese tradition to the world. This press release is a dream of “K.KIRIKANE”.
Bringing Japanese tradition, culture, and craftsmanship to the world through fine jewelry decorated with “Kirikane.” While Japanese culture is attracting a lot of attention around the world, the burden of tradition and formality prevents it from evolving with the times, and opportunities to enjoy Japanese tradition on a daily basis are disappearing. “Kirikin” is one such technique.It is an indispensable technique for Buddhist art such as Buddhist statues and paintings, which was introduced along with Buddhism in the 6th century.Over time, it has come to be highly valued as an art and craft, but now it is in demand. There are also fewer opportunities to see “Kirikane”. We innovate tradition by developing fine jewelry that can be enjoyed by incorporating modern “kirigane” into everyday fashion.
Opens a gunship store in Paris, the land of tradition, art, and fashion. By daring to send out messages from Paris, I hope that the younger generation will gain a renewed understanding of Japanese traditional culture and the techniques of expression, and that techniques and artwork will develop, creating a chain of traditions and culture.
Cut the gold leaf into thin pieces with a bamboo knife.
Kirikane reached its peak in Japan from the Nara period to the Kamakura period, and was used for Buddhist statues and paintings. It is a traditional technique in which several sheets of gold leaf, platinum leaf, etc. are fired together and cut into thin, straight lines, and then pasted together using a brush and glue to create a pattern. It developed as a decorative technique for Buddhist art, and has gone beyond the boundaries of Buddhist art and is also known as art, crafts, and architectural decoration.
“April Dream” is a PR event where companies send out their dreams that they would like to achieve in the future on April 1st.
This is a project by TIMES. We are seriously aiming to make this dream come true.
K.KIRIKANE
https://www.k-kirikane.com/
*About details about this release*
https://prtimes.jp/main/html/rd/p/000000003.000107828.html
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