IBJ
Approximately 40% of women would like to have a “first date” before “exchanging contact information.” The difference in values between men and women looking for marriage becomes clear.
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On the matchmaking app “Bridal Net” operated by IBJ Co., Ltd. (President: Shigeru Ishizaka, TSE Prime Market 6071), we conducted a survey of 1,852 marriage-hunting men and women regarding messages sent on matching apps. Ta.
■Survey summary
Regarding the timing of exchanging contact information within the matching app, just under 70% of women answered “more than a week”. Women who want to go on a first date before exchanging contact information are 9.9 points more likely than men. In particular, nearly half of women in their 30s said they would like to go ahead with the first date.
The first thing men want to know in a message is “hobby,” and the first thing women want to know is “work.”
When it comes to questions that men don’t want to be asked in messages, the most common answer is “past relationships,” while the most common answer for women is “sexual topics.”
■Survey results
Men who “want to exchange contact information immediately” after matching, while women “want to exchange contact information after meeting”
[Image 1: https://prtimes.jp/i/7950/730/resize/d7950-730-e0ebdd0e86cc4bdef401-0.png&s3=7950-730-90aa175b348e30ab4418adcabe6a6665-1920×1200.png ]
When we surveyed the ideal timing for exchanging contact information on a matching app, men’s volume zones were “as soon as it became possible to exchange within the app (35.2%)” and “2-3 days after the exchange (18.6%).” have become. On the other hand, for women, “After we met (37.6%)” and “About a week after the interaction (21.9%)” were the volume zones, indicating that they take more time than men to decide when to exchange contact information. Ta.
When I asked the women why they answered, “I hesitate when someone asks me to call even though I’ve only sent a few messages back and forth” (female in her 30s), and “I worry that some people rush to exchange LINE messages” (40s) (Female in her 40s), “I want to exchange LINE after we meet, but I’m worried about saying no” (Female in her 40s).
In general, matching apps are often paid for men and free for women, and if you are a male user who is active for a limited time, it is recommended that you exchange contact information before canceling your membership after the matching app usage period has passed. However, because men and women can communicate with women, there may be a difference in the timing of exchanging contact information between men and women.
Approximately 40% of women would like to have a “first date” before “exchanging contact information”
[Image 2: https://prtimes.jp/i/7950/730/resize/d7950-730-5f3adc6fd50980b79f98-1.png&s3=7950-730-9becbb810ee42709aab752b8094fa03f-1920×1200.png ]
35.1% of men want to “exchange contact information” first, while 39.9% of women want “first date”.
[Image 3: https://prtimes.jp/i/7950/730/resize/d7950-730-609bb203af7dbee9f173-2.png&s3=7950-730-552f2ce673a49c7febcf8bc22e730446-1920×1200.png ]
[Image 4: https://prtimes.jp/i/7950/730/resize/d7950-730-e64baf99f7844c9d9bf9-2.png&s3=7950-730-2a53da39924b1cafcf3af3edd7c23c26-1920×1200.png ]
Comparing by age group, 49.2% of men in their 20s answered that they would like to exchange contact information first, while women in their 30s had the highest percentage of 46.6% who said they would like to have their first date first. To.
Results* have shown that the time between matching and meeting is faster for women than for men, and this is actually what people are saying.
・“Messages keep coming and going, so we can’t actually meet” (Female in her 30s) ・“It was a problem because even though we exchanged messages every day for almost a month, we couldn’t talk about meeting up.” (Female in her 30s)
It may be a good idea to ask a man out on a first date earlier than he expects. Men who want to know about hobbies and women who want to know about work
[Image 5: https://prtimes.jp/i/7950/730/resize/d7950-730-028d61110defe8601c0b-6.png&s3=7950-730-aeb1500c22ab38f0f883126d13007438-1160×1350.png ]
[What you want to know first when exchanging messages]
▼Male
1st place: Hobby (19.8%)
2nd place: How to spend your holidays (16.6%)
3rd place: View of marriage (16.0%)
4th place: Daily life (14.0%)
5th place: Work (13.7%)
▼Women
1st place: Work (21.6%)
2nd place: Hobby (15.6%)
3rd place: View of marriage (14.6%)
4th place: Daily life (13.6%)
5th place: How to spend your holidays (13.5%)
Although both men and women want to know about their partner’s interests and personality by talking about their hobbies, and because they are looking for a partner, they want to know as soon as possible if their views on marriage match, men ranked 5th. “Work” ranks first among women. Women may have a stronger tendency to want to know about the partner’s way of thinking and style regarding “work,” which is the foundation of life, because they may be living with them in the future.
The number one question men don’t want to be asked is “past relationships”
[Image 6: https://prtimes.jp/i/7950/730/resize/d7950-730-5edca8c976e9b24e5a02-6.png&s3=7950-730-9381bc66564761e9a49fc356546b4a71-1160×1350.png ]
[Questions you don’t want to be asked when exchanging messages] ▼Male
1st place: Past love (25.8%)
2nd place: Financial related (25.0%)
3rd place: Sexual topics (22.3%)
▼Women
1st place: Sexual topics (38.1%)
2nd place: Past love (21.5%)
3rd place: Financial related (20.9%)
When it comes to questions that they don’t want to be asked when exchanging messages, the number one answer for men was “past relationships,” and the number one answer for women was “sexual topics.” Since the results are the same from 1st to 3rd place for both men and women, it seems to be a topic that should be avoided at the message stage.
Recommended matching apps now available
Nowadays, it is said that one in four people are getting married through a matching app, and many encounters are occurring through matching apps. However, each matching app has its own concept, and even if you want to start looking for a match, you may be confused about which matching app to use.
Therefore, the “Matching App Laboratory” operated by our company is publishing “A thorough comparison of 15 recommended matching apps by professionals [March 2024] with user experiences”. This article is useful not only for those who are considering using a matching app, but also for those who are already using it.
▼Professionals thoroughly compare 15 recommended matching apps [April 2024] Includes user experiences
https://www.ibjapan.jp/match-lab/15recommended-apps/
▼An article about the results of this survey is also introduced in the “IBJ Matching App Laboratory”
https://www.ibjapan.jp/match-lab/press-20240402/
[Table 2: https://prtimes.jp/data/corp/7950/table/730_1_ba0fe1395762405d9dd786e7d5ca3ac3.jpg ]
■IBJ Co., Ltd. (https://www.ibjapan.jp/)
With total support that goes beyond just matching, we have created the most marriages (= engagements) in Japan. Using our unique marriage agency platform, we connect marriage agencies and matchmakers across the country, and provide services tailored to each customer’s lifestyle and matchmaking phase, with the kind support that only a person can provide. We would like to contribute to Japan’s serious problem of population decline by creating marriage couples.
Head office: Shinjuku First West 12th and 17th floors, 1-23-7 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Representative: Shigeru Ishizaka, Representative Director and President Business content: Marriage agency platform business, directly managed marriage agency business, event business, matchmaking app business, life design business
■Bridal Net (https://www.bridalnet.co.jp/)
[Image 7: https://prtimes.jp/i/7950/730/resize/d7950-730-06fd6088272606544405-6.png&s3=7950-730-0be200f27cdf7035a605e566f11c378a-2208×1242.png ]
A matchmaking app operated by IBJ Co., Ltd. By providing generous support not just “until the matching” but “until the meeting”, approximately 270,000 people are matched every year*³. Although it is a matchmaking app, we provide services similar to those of a marriage counseling agency, so our dedicated marriage shells provide support to bring out the charm of each member.
*Excerpt from “One in two marriage-hunting men and women use multiple matching apps! Survey of 1,429 people about the advantages and disadvantages of matching apps.”
More details about this release:
https://prtimes.jp/main/html/rd/p/000000730.000007950.html