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A new DMC is born in the field on the Tokyo side

A new DMC is born in the field on the Tokyo side

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Press release: June 10, 2024
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A new DMC is born in the field on the Tokyo side
*Tokyo Mountainside DMC will expand into new business areas and drive regional growth. *
Tokyo Yamagata DMC Co., Ltd. was established in January 2024. “DMC” (Destination) means a regionally specialized company involved in the travel industry.
The company name is derived from a term used in the tourism industry, “Management Company”.
Until now, we have established Fourth Wellness, a general incorporated association, in 2021 with the position of “private government” to solve regional issues. We have been developing an inquiry-based nature experience learning school in a field on the side of Mt. Tokyo. The aim of the inquiry-based nature experience learning school is not only for children to have fun, but also to enhance their “roots of motivation,” “non-cognitive abilities,” and “self-esteem.” Our instructors hold international standard outdoor education
qualifications. In the second year since the first experiential learning event was held, the program has grown to a scale of 20,000 participants per year.

An inquiry-based nature experience learning school developed by Tokyo Yamagata DMC
In addition, we hold the “Tokyo Yamaside River Cleanup,” which is a local cleanup activity, and the “Tokyo Yamaside Community Activities and Volunteer Activities Council,” which solves minor problems faced by citizens and business management issues.
We also held regional issue resolution meetings.
Adventure travel developed by Tokyo Yamaside DMC
At Tokyo Yamaside DMC, we will not only be offering an exploratory nature experience learning school, but will also be starting a full-fledged adventure travel business. Adventure travel is a 72 trillion yen industry worldwide, and is said to continue to grow at an average annual growth rate of 13.6%. The current size of Japan’s adventure travel market is around 2.3 trillion yen, but Japan ranks first in the world’s travel and tourism competitiveness rankings, and is said to reach 20 trillion yen in the future. It is one of the few growing industries in Japan.

Adventure travel is not the only activity on the Tokyo side. As a future challenge, we will create a school that fosters human resources who can catch the arrows pointing towards Japan from around the world.

Our business reduces the sadness and suffering faced by children through education. Empowering children to survive. Arrows from all over the world will now point towards Japan, and the world as a whole will become better. We aim to realize such a society.

For inquiries regarding the development of adventure travel for visitors to Japan (through guide training project, tour creation, etc.) and advisory services related to solving regional issues, please use the link below.

⚫︎Contact information
https://mt-tokyo.com/pages/contact-company

*About Tokyo Yamagata DMC Co., Ltd.*

“Maximizing local resources and creating a prosperous society” We re-edit Japan’s nature, culture, and history and discover new value. We are a group that can transform local issues into businesses. We will create a prosperous society through sustainable growth and resolve local issues and children’s suffering.

Official site
https://mt-tokyo.com/
*About details about this release*
https://prtimes.jp/main/html/rd/p/000000014.000139358.html

*Download press release materials*
https://prtimes.jp/im/action.php?run=html&page=releaseimage&company_id=139358&release_id=14